fielmann.de
Fielmann.de is a website that offers a wide range of eyewear products. It provides a selection of prescription glasses, sunglasses, and contact lenses for customers to choose from. The website also includes information on lens types and materials, as well as optician services and eye exams.
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fielmann.de Annual Revenue and Growth
fielmann.de's annual sales on its online store amounted to $136.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
fielmann.de's monthly revenueOVER TIME
Over the past three months, fielmann.de revenue has experienced decline of 21%, compared to the preceding three months.
fielmann.de competitors
In September 2025, when comparing fielmann.de to its competitors, it is evident that Fielmann has a higher revenue of €7,320,263 compared to mistesrpex.de at €6,581,886, apollo.de at €956,073, eyesandmore.de at €560,559, edel-optics.de at €407,883, and my-spexx.de at €111,586. Fielmann also has the highest number of transactions at 86,781, surpassing its competitors. Additionally, Fielmann's AOV falls in the range of €75-100, lower than mistesrpex.de and edel-optics.de, but higher than apollo.de and my-spexx.de. Fielmann's conversion rate ranges between 3.50-4.00%, which is notably higher than most of its competitors. With a significant lead in revenue, transactions, and conversion rate, fielmann.de emerges as a strong competitor in the eyewear industry in September 2025.
Revenue share by device at fielmann.de
In September large majority of sales on fielmann.de, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
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fielmann.de channels
Identify top traffic channels that drive growth for fielmann.deand discover how performance of traffic channels has changed over time.
fielmann.de Google Ads spend
Evaluate fielmann.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fielmann.de devices
Review fielmann.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
