merrell.com
Merrell.com is an online platform that offers a range of outdoor footwear, apparel, and accessories. The website showcases a variety of products catering to hiking, running, and other outdoor activities. It provides customers with an easy-to-use interface to explore and purchase high-quality items suitable for their outdoor adventures.
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merrell.com's revenueOVER TIME
Over the past three months, merrell.com revenue has experienced growth of 8.9%, compared to the preceding three months.
merrell.com competitors
In July 2025, merrell.com outperformed its competitors in terms of revenue, with a total of $10,712,477. The website also had the highest number of transactions at 77,908 and sessions at 3,360,359. However, when it comes to average order value (AOV) and conversion rate, merrell.com falls slightly behind some of its competitors. sectionhiker.com had the highest AOV at $225-250, while theshoemart.com had the highest conversion rate at 0.00-0.50. sierra.com had the closest revenue to merrell.com at $11,664,774, with a similar number of transactions and sessions. Overall, while merrell.com leads in revenue and sessions, there is room for improvement in AOV and conversion rate to match or exceed some of its competitors in the online retail space.
Revenue share by device at merrell.com
In July large majority of sales on merrell.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merrell.com channels
Identify top traffic channels that drive growth for merrell.comand discover how performance of traffic channels has changed over time.
merrell.com Google Ads spend
Evaluate merrell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
merrell.com devices
Review merrell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
