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Home/Insights/Retailers/kerastase.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1M
Revenue
Jan 26
190.3K
Sessions
Jan 26
6.0-6.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Kerastase.co.uk is a website that offers haircare products. They sell a wide range of haircare items including shampoos, conditioners, treatments, and styling products. The website provides options for different hair types and concerns, aiming to cater to diverse haircare needs.

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kerastase.co.uk Annual Revenue and Growth

kerastase.co.uk's annual sales on its online store amounted to $12M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$12M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
kerastase.co.uk revenue by year

kerastase.co.uk's monthly revenueOVER TIME
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Over the past three months, kerastase.co.uk revenue has experienced growth of 64%, compared to the preceding three months.

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kerastase.co.uk revenue growth for last six months
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OVERVIEW
In January 2026, kerastase.co.uk generated $1,025,084 in online sales, significantly exceeding the BEAUTY AND COSMETICS median of $51,477, with a commendable conversion rate of 6.00-6.50%, well above the industry average of 4.7%. The average order value (AOV) ranged from $75 to $100, outperforming the lower threshold of $45 but below the high AOV of $194. With 190,321 sessions, kerastase.co.uk surpassed the median of 22,631 but lagged behind the leading site, ulta.com, which had 47,691,438 sessions, highlighting both strong performance and room for growth in the competitive market.
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kerastase.co.uk competitors

In January 2026, kerastase.co.uk generated a revenue of $1,025,084 with 12,340 transactions and 190,321 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 6.00-6.50%. In comparison, bellaffair.com reported a significantly lower revenue of $66,328 with 992 transactions and 35,738 sessions, an AOV of $50-75, and a conversion rate of 2.50-3.00%. On the other hand, allbeauty.com outperformed kerastase.co.uk with a revenue of $2,607,633, 29,058 transactions, and 1,140,841 sessions. allbeauty.com also had a similar AOV of $75-100, but a lower conversion rate of 2.50-3.00%. Overall, kerastase.co.uk showed strong performance in terms of revenue, transactions, AOV, and conversion rate compared to bellaffair.com, but fell slightly behind allbeauty.com in terms of revenue and transactions.

bellaffair.com screenshot
#1 bellaffair.com
66.3K
Revenue
35.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
allbeauty.com screenshot
#2 allbeauty.com
2.6M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
kerastase.co.uk vs top market performers
kerastase.co.uk
top retailers
conversion rate vs average order value for kerastase.co.uk and its competitors
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Revenue share by device at kerastase.co.uk

In January large majority of sales on kerastase.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on kerastase.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kerastase.co.uk channels

Identify top traffic channels that drive growth for kerastase.co.ukand discover how performance of traffic channels has changed over time.

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kerastase.co.uk Google Ads spend

Evaluate kerastase.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kerastase.co.uk devices

Review kerastase.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kerastase.co.uk top markets

Explore kerastase.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kerastase.co.uk country & global rank

Assess the ranking of kerastase.co.uk among other retailers within its primary country and worldwide.

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