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Dec 2025
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Home/Insights/Retailers/kerastase.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.1M
Revenue
Dec 25
229.8K
Sessions
Dec 25
6.0-6.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Kerastase.co.uk is a website that offers haircare products. They sell a wide range of haircare items including shampoos, conditioners, treatments, and styling products. The website provides options for different hair types and concerns, aiming to cater to diverse haircare needs.

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kerastase.co.uk Annual Revenue and Growth

kerastase.co.uk's annual sales on its online store amounted to $10.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$10.1M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
kerastase.co.uk revenue by year

kerastase.co.uk's monthly revenueOVER TIME
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Over the past three months, kerastase.co.uk revenue has experienced growth of 83%, compared to the preceding three months.

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kerastase.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, kerastase.co.uk generated $1,146,107 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $53,444, while achieving an impressive conversion rate of 6.00-6.50%, well above the sector average of 4.87%. The average order value (AOV) ranged between $75-100, though lower than the high AOV of $191 in the industry. With 229,844 sessions, kerastase.co.uk's engagement surpassed the median of 23,270 but lagged far behind sephora.com, the leading site with 76,213,109 sessions. Overall, kerastase.co.uk showcases strong performance metrics in a competitive marketplace.
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kerastase.co.uk competitors

In December 2025, kerastase.co.uk generated a revenue of $1,146,107 from 14,225 transactions and 229,844 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 6.00% to 6.50%. In comparison, hair-shop.com had a revenue of $287,842 from 2,395 transactions and 80,670 sessions, with a higher AOV of $100 to $125 but a lower conversion rate of 2.50% to 3.00%. bellaffair.com generated $46,485 from 652 transactions and 23,995 sessions, with an AOV of $50 to $75 and a conversion rate matching that of hair-shop.com. allbeauty.com outperformed all competitors with a revenue of $4,008,824 from 43,811 transactions and 1,483,017 sessions, similar AOV to kerastase.co.uk, and a conversion rate of 2.50% to 3.00%.

hair-shop.com screenshot
#1 hair-shop.com
287.8K
Revenue
80.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bellaffair.com screenshot
#2 bellaffair.com
46.5K
Revenue
24K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
allbeauty.com screenshot
#3 allbeauty.com
4M
Revenue
1.5M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
kerastase.co.uk vs top market performers
kerastase.co.uk
top retailers
conversion rate vs average order value for kerastase.co.uk and its competitors
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Revenue share by device at kerastase.co.uk

In December large majority of sales on kerastase.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on kerastase.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kerastase.co.uk channels

Identify top traffic channels that drive growth for kerastase.co.ukand discover how performance of traffic channels has changed over time.

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kerastase.co.uk Google Ads spend

Evaluate kerastase.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kerastase.co.uk devices

Review kerastase.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kerastase.co.uk top markets

Explore kerastase.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kerastase.co.uk country & global rank

Assess the ranking of kerastase.co.uk among other retailers within its primary country and worldwide.

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