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Jul 2025
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Home/Insights/Retailers/kenziesoptics.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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16.6K
Revenue
20.9K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
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Deals and low prices on premium hunting geat, self protection and sport. We offer a wide variety of thermals, night vision, rifle scopes

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kenziesoptics.com's revenueOVER TIME
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Over the past three months, kenziesoptics.com revenue has experienced decline of 28%, compared to the preceding three months.

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kenziesoptics.com revenue decline for last six months
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OVERVIEW
In July 2025, kenziesoptics.com in the SPORTS industry had an online sales revenue of $16,633, with a conversion rate of 0.00-0.50% and an AOV of $725-750. The highest revenue in the category was $277,013,395 from gunbroker.com, the highest conversion rate was 2.42%, and the highest AOV was $642, while the lowest conversion rate was 0.48% and the lowest AOV was $112. kenziesoptics.com had 20,898 sessions, with the highest being 12,741,838 from gunbroker.com and the median sessions in the industry at 39,019.
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kenziesoptics.com competitors

In July 2025, kenziesoptics.com falls behind its competitors in terms of revenue, transactions, sessions, and average order value (AOV). sportoptics.com leads in revenue with $211,374 compared to Kenzies Optics' $16,633. eurooptic.com also outperforms Kenzies Optics with $2,419,215 in revenue. In terms of transactions, primaryarms.com leads with 44,912 transactions while Kenzies Optics only has 22 transactions. Additionally, Kenzies Optics has significantly fewer sessions compared to competitors like primaryarms.com and eurooptic.com. The AOV of Kenzies Optics falls within the range of $725-$750, which is lower than competitors like Night Vision Guys with an AOV of $900-$925. While Kenzies Optics has a conversion rate of 0.00-0.50, competitors like primaryarms.com and leupold.com have higher conversion rates of 1.50-2.00 and 1.00-1.50 respectively.

sportoptics.com screenshot
#1 sportoptics.com
211.4K
Revenue
42.5K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
eurooptic.com screenshot
#2 eurooptic.com
2.4M
Revenue
678K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
nightvisionguys.com screenshot
#3 nightvisionguys.com
159.1K
Revenue
19.9K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
primaryarms.com screenshot
#4 primaryarms.com
10.9M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
leupold.com screenshot
#5 leupold.com
1.7M
Revenue
439.8K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
kenziesoptics.com vs top market performers
kenziesoptics.com
top retailers
conversion rate vs average order value for kenziesoptics.com and its competitors
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Revenue share by device at kenziesoptics.com

In July large majority of sales on kenziesoptics.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In July large majority of sales on kenziesoptics.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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kenziesoptics.com channels

Identify top traffic channels that drive growth for kenziesoptics.comand discover how performance of traffic channels has changed over time.

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kenziesoptics.com Google Ads spend

Evaluate kenziesoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kenziesoptics.com devices

Review kenziesoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kenziesoptics.com top markets

Explore kenziesoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kenziesoptics.com country & global rank

Assess the ranking of kenziesoptics.com among other retailers within its primary country and worldwide.

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