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May 2025
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Home/Insights/Retailers/swatoptics.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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15.9K
Revenue
2.1K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
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swat optics: authorized holosun, primary arms, & sig sauer optics dealer. top quality reflex sights, magnifiers, tube scopes, lpvos, prism scopes, long range scopes & covers

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swatoptics.com's revenueOVER TIME
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Over the past three months, swatoptics.com revenue has experienced decline of 25%, compared to the preceding three months.

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swatoptics.com revenue decline for last six months
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OVERVIEW
In May 2025, swatoptics.com observed a revenue of $15,931 from online sales with a conversion rate ranging from 1.00-1.50%, an average order value (AOV) between $650-675, and a total of 2,110 sessions on the website.
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swatoptics.com competitors

In May 2025, swatoptics.com generated a revenue of $15,931 with 24 transactions and 2,110 sessions, resulting in an average order value (AOV) of $650-675 and a conversion rate of 1.00-1.50%. Compared to its competitors, kenziesoptics.com performed slightly better with a revenue of $19,428, 26 transactions, and 20,140 sessions, but had a lower conversion rate of 0.00-0.50% and a higher AOV of $750-775. On the other hand, simmonssportinggoods.com outperformed both swatoptics.com and kenziesoptics.com significantly, with a revenue of $180,518, 479 transactions, and 45,114 sessions. However, it had a lower AOV of $375-400 compared to swatoptics.com and similar conversion rate of 1.00-1.50%. Overall, swatoptics.com falls in the middle in terms of revenue and performance metrics compared to its competitors in the optics industry in May 2025.

kenziesoptics.com screenshot
#1 kenziesoptics.com
19.4K
Revenue
20.1K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
simmonssportinggoods.com screenshot
#2 simmonssportinggoods.com
180.5K
Revenue
45.1K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
swatoptics.com vs top market performers
swatoptics.com
top retailers
conversion rate vs average order value for swatoptics.com and its competitors
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Revenue share by device at swatoptics.com

In May large majority of sales on swatoptics.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.

In May large majority of sales on swatoptics.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.
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brands overtime comparison

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swatoptics.com channels

Identify top traffic channels that drive growth for swatoptics.comand discover how performance of traffic channels has changed over time.

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swatoptics.com Google Ads spend

Evaluate swatoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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swatoptics.com devices

Review swatoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swatoptics.com top markets

Explore swatoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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swatoptics.com country & global rank

Assess the ranking of swatoptics.com among other retailers within its primary country and worldwide.

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