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Oct 2025
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Home/Insights/Retailers/sportoptics.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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285.5K
Revenue
Oct 25
48.8K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$800-900
AOV
Oct 25
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Expert advice and unbeatable deals on the premium sporting optics you've been hunting for! Rifle scopes, binoculars, spotting scopes, range finders, and more...

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sportoptics.com's monthly revenueOVER TIME
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Over the past three months, sportoptics.com revenue has experienced growth of 4.4%, compared to the preceding three months.

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sportoptics.com revenue growth for last six months
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OVERVIEW
In October 2025, sportoptics.com generated $285,475 in online sales, significantly exceeding the SPORTS median of $103,393, while its conversion rate ranged from 0.50-1.00%, falling below the industry's high of 2.58%. With an average order value (AOV) of $875-900, sportoptics.com surpassed the industry average AOV of $652. The site recorded 48,818 sessions, higher than the median of 38,088 but vastly lower than gunbroker.com, which led with 13,734,560 sessions. These metrics indicate strong performance relative to industry standards, highlighting sportoptics.com's competitive position in the sports and hunting market.
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sportoptics.com competitors

In October 2025, sportoptics.com falls behind its competitors in terms of revenue, with $285,475 compared to leupold.com ($2,343,524), vortexoptics.com ($3,062,943), eurooptic.com ($3,585,501), and even scopelist.com ($283,080). sportoptics.com also lags in the number of transactions, sessions, and average order value (AOV) compared to its competitors. However, sportoptics.com does show a competitive conversion rate range of 0.50-1.00. In comparison, leupold.com and nightvisionguys.com also have a conversion rate in that range, while vortexoptics.com boasts a higher conversion rate of 1.50-2.00. Overall, while sportoptics.com may not lead in revenue or transactions, its conversion rate aligns with some of its competitors, indicating potential for growth and optimization in the future.

leupold.com screenshot
#1 leupold.com
2.3M
Revenue
475.6K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
vortexoptics.com screenshot
#2 vortexoptics.com
3.1M
Revenue
878.4K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
eurooptic.com screenshot
#3 eurooptic.com
3.6M
Revenue
827.9K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
scopelist.com screenshot
#4 scopelist.com
283.1K
Revenue
134.1K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
nightvisionguys.com screenshot
#5 nightvisionguys.com
138.6K
Revenue
16.3K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
sportoptics.com vs top market performers
sportoptics.com
top retailers
conversion rate vs average order value for sportoptics.com and its competitors
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Revenue share by device at sportoptics.com

In October large majority of sales on sportoptics.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on sportoptics.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sportoptics.com channels

Identify top traffic channels that drive growth for sportoptics.comand discover how performance of traffic channels has changed over time.

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sportoptics.com Google Ads spend

Evaluate sportoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sportoptics.com devices

Review sportoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sportoptics.com top markets

Explore sportoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sportoptics.com country & global rank

Assess the ranking of sportoptics.com among other retailers within its primary country and worldwide.

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