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Nov 2025
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Home/Insights/Retailers/sportoptics.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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343.4K
Revenue
Nov 25
64.1K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$800-900
AOV
Nov 25
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Expert advice and unbeatable deals on the premium sporting optics you've been hunting for! Rifle scopes, binoculars, spotting scopes, range finders, and more...

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sportoptics.com's monthly revenueOVER TIME
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Over the past three months, sportoptics.com revenue has experienced growth of 40%, compared to the preceding three months.

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sportoptics.com revenue growth for last six months
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OVERVIEW
In November 2025, sportoptics.com generated online sales revenue of $343,372, significantly surpassing the SPORTS median of $102,020, though still modest compared to industry leader gunbroker.com’s $315,148,670. The site’s conversion rate ranged from 0.50-1.00%, below the high benchmark of 2.59%, while the average order value (AOV) between $850-$875 exceeded the category's high of $634. With 64,122 sessions, sportoptics.com outperformed the median of 38,956 sessions, highlighting its strong market presence despite the vast difference in scale compared to the largest competitor.
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sportoptics.com competitors

When comparing sportoptics.com to its competitors in November 2025, some key metrics stand out. While sportoptics.com generated a revenue of $343,372 with 401 transactions and 64,122 sessions, it had an Average Order Value (AOV) range of $850-875 and a conversion rate of 0.50-1.00. In comparison, eurooptic.com led the pack with a revenue of $4,596,350 from 5,384 transactions and over 1 million sessions, sharing the same AOV range and conversion rate as sportoptics.com. leupold.com followed closely with a revenue of $2,724,097 from 8,474 transactions and 476,094 sessions, but with a lower AOV range of $300-325 and a higher conversion rate of 1.50-2.00. vortexoptics.com also performed well with a revenue of $2,834,093 from 5,219 transactions and 965,216 sessions, with an AOV range of $525-550 and a conversion rate of 0.50-1.00. nightvisionguys.com and scopelist.com had lower revenues but still maintained competitive AOV ranges and conversion rates compared to sportoptics.com.

leupold.com screenshot
#1 leupold.com
2.7M
Revenue
476.1K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
vortexoptics.com screenshot
#2 vortexoptics.com
2.8M
Revenue
965.2K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
eurooptic.com screenshot
#3 eurooptic.com
4.6M
Revenue
1M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
scopelist.com screenshot
#4 scopelist.com
333.9K
Revenue
144K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
nightvisionguys.com screenshot
#5 nightvisionguys.com
198K
Revenue
23.5K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
sportoptics.com vs top market performers
sportoptics.com
top retailers
conversion rate vs average order value for sportoptics.com and its competitors
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Revenue share by device at sportoptics.com

In November large majority of sales on sportoptics.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on sportoptics.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sportoptics.com channels

Identify top traffic channels that drive growth for sportoptics.comand discover how performance of traffic channels has changed over time.

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sportoptics.com Google Ads spend

Evaluate sportoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sportoptics.com devices

Review sportoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sportoptics.com top markets

Explore sportoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sportoptics.com country & global rank

Assess the ranking of sportoptics.com among other retailers within its primary country and worldwide.

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