Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Mar 2026
All countries
Home/Insights/Retailers/sportoptics.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for sportoptics.comsportoptics.com

Start benchmarking for free
Sign in with GoogleSign up with Google
351.7K
Revenue
Mar 26
56.7K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$800-900
AOV
Mar 26
Loading...

Expert advice and unbeatable deals on the premium sporting optics you've been hunting for! Rifle scopes, binoculars, spotting scopes, range finders, and more...

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

sportoptics.com Annual Revenue and Growth

sportoptics.com's annual sales on its online store amounted to $3.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.1M
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
sportoptics.com revenue by year

sportoptics.com's monthly revenueOVER TIME
View real-time data

Over the past three months, sportoptics.com revenue has experienced growth of 15%, compared to the preceding three months.

View real-time data
sportoptics.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In March 2026, sportoptics.com generated $351,662 in online sales, significantly outperforming the median revenue of $109,018 in the SPORTS industry, but lagging behind industry leader gunbroker.com, which achieved $344,171,183. The site’s conversion rate ranged between 0.50-1.00%, lower than the industry high of 2.74%, while the average order value (AOV) stood between $825-850, well above the low of $98 but still below the high of $588. With 56,658 sessions, sportoptics.com exceeded the median of 40,251 sessions, though far from gunbroker.com's impressive 14,795,148 sessions.
Read more

sportoptics.com competitors

In March 2026, sportoptics.com had a revenue of $351,662 with 424 transactions and 56,658 sessions, resulting in an average order value (AOV) range of $825-$850 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, leupold.com had a higher revenue of $951,915 with 3,000 transactions and 319,299 sessions, but a lower AOV range of $300-$325. vortexoptics.com outperformed sportoptics.com with a revenue of $2,474,314, 4,804 transactions, and 877,881 sessions, boasting a higher AOV range of $500-$525. eurooptic.com had the highest revenue of $4,725,290 with 5,125 transactions and 1,093,517 sessions, along with the highest AOV range of $900-$925, albeit with a lower conversion rate. sportoptics.com falls in the middle when compared to its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

leupold.com screenshot
#1 leupold.com
951.9K
Revenue
319.3K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
vortexoptics.com screenshot
#2 vortexoptics.com
2.5M
Revenue
877.9K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
eurooptic.com screenshot
#3 eurooptic.com
4.7M
Revenue
1.1M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
scopelist.com screenshot
#4 scopelist.com
207.5K
Revenue
137.3K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
nightvisionguys.com screenshot
#5 nightvisionguys.com
172.4K
Revenue
29.7K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
sportoptics.com vs top market performers
sportoptics.com
top retailers
conversion rate vs average order value for sportoptics.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at sportoptics.com

In March large majority of sales on sportoptics.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on sportoptics.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

sportoptics.com channels

Identify top traffic channels that drive growth for sportoptics.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

sportoptics.com Google Ads spend

Evaluate sportoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

sportoptics.com devices

Review sportoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

sportoptics.com top markets

Explore sportoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

sportoptics.com country & global rank

Assess the ranking of sportoptics.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard