hallmark.com
Hallmark.com is an online platform that offers a wide range of products and services. It primarily sells greeting cards and gifts for every occasion, including birthdays, weddings, and holidays. The website also provides e-cards, personalized stationery, gift wrap, party supplies, and offers flower delivery and virtual event planning services.
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hallmark.com Annual Revenue and Growth
hallmark.com's annual sales on its online store amounted to $90.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.
hallmark.com's monthly revenueOVER TIME
Over the past three months, hallmark.com revenue has experienced growth of 32%, compared to the preceding three months.
hallmark.com competitors
In October 2025, hallmark.com had a revenue of $10,861,667 with 123,683 transactions and 3,051,672 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 4.00-4.50%. Comparing this to its competitors, shutterfly.com outperformed hallmark.com with a revenue of $74,014,664, 609,131 transactions, and 12,698,670 sessions, boasting an AOV of $100-125 and a conversion rate of 4.50-5.00%. On the other hand, thepaperstore.com, steveshallmark.com, trudyshallmark.com, and personalizationmall.com had lower revenues and fewer transactions and sessions than hallmark.com. However, it's worth noting that some competitors like personalizationmall.com had higher conversion rates ranging from 5.50-6.00%, indicating a potentially more efficient sales process. Overall, hallmark.com held its own in the competitive landscape but could work on improving its conversion rate to match some of its rivals.
Revenue share by device at hallmark.com
In October large majority of sales on hallmark.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hallmark.com channels
Identify top traffic channels that drive growth for hallmark.comand discover how performance of traffic channels has changed over time.
hallmark.com Google Ads spend
Evaluate hallmark.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hallmark.com devices
Review hallmark.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
