hallmark.com
Hallmark.com is an online platform that offers a wide range of products and services. It primarily sells greeting cards and gifts for every occasion, including birthdays, weddings, and holidays. The website also provides e-cards, personalized stationery, gift wrap, party supplies, and offers flower delivery and virtual event planning services.
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hallmark.com Annual Revenue and Growth
hallmark.com's annual sales on its online store amounted to $102.1M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.
hallmark.com's monthly revenueOVER TIME
Over the past three months, hallmark.com revenue has experienced decline of 3.6%, compared to the preceding three months.
hallmark.com competitors
In June 2026, hallmark.com generated $6,207,959 in revenue from 73,324 transactions across 2,538,727 sessions, achieving an average order value (AOV) between $75-100 and a conversion rate of 2.50-3.00%. In comparison, shutterfly.com significantly outperformed hallmark.com with revenue of $47,503,143, driven by 366,162 transactions and a conversion rate of 4.00-4.50%. personalizationmall.com also surpassed hallmark.com, recording $6,022,769 in revenue, but it enjoyed a higher conversion rate of 5.00-5.50%. Other competitors like thepaperstore.com had a modest revenue of $617,787 with similar AOV and conversion rates. In contrast, steveshallmark.com and trudyshallmark.com struggled with much lower revenue figures of $26,842 and $133,553, respectively, highlighting hallmark.com’s relatively stronger position in a competitive market focused on greeting cards and personalized gifts.
Revenue share by device at hallmark.com
In June large majority of sales on hallmark.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries hallmark.com operates in
hallmark.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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hallmark.com channels
Identify top traffic channels that drive growth for hallmark.comand discover how performance of traffic channels has changed over time.
hallmark.com Google Ads spend
Evaluate hallmark.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hallmark.com devices
Review hallmark.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
