hallmark.com
Hallmark.com is an online platform that offers a wide range of products and services. It primarily sells greeting cards and gifts for every occasion, including birthdays, weddings, and holidays. The website also provides e-cards, personalized stationery, gift wrap, party supplies, and offers flower delivery and virtual event planning services.
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hallmark.com Annual Revenue and Growth
hallmark.com's annual sales on its online store amounted to $102.1M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.
hallmark.com's monthly revenueOVER TIME
Over the past three months, hallmark.com revenue has experienced growth of 113%, compared to the preceding three months.
hallmark.com competitors
hallmark.com outperforms most of its competitors in terms of revenue, with $8,195,375 in January 2026. shutterfly.com leads the pack with $81,018,042 in revenue, followed by personalizationmall.com with $3,992,031. In terms of transactions, shutterfly.com has the highest number at 655,809, while hallmark.com follows with 93,542 transactions. The conversion rate for shutterfly.com is the highest at 4.50-5.00%, whereas hallmark.com falls within the range of 3.00-3.50%. Steve's Hallmark and Trudy's Hallmark have lower revenue and fewer transactions compared to hallmark.com. Despite having a similar average order value, The Paper Store has a lower conversion rate than hallmark.com. Overall, hallmark.com holds its own in the competitive landscape, especially in revenue and conversion rate metrics.
Revenue share by device at hallmark.com
In January large majority of sales on hallmark.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hallmark.com channels
Identify top traffic channels that drive growth for hallmark.comand discover how performance of traffic channels has changed over time.
hallmark.com Google Ads spend
Evaluate hallmark.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hallmark.com devices
Review hallmark.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
