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Dec 2025
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Home/Insights/Retailers/happiestbaby.eu
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for happiestbaby.euhappiestbaby.eu

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111.1K
Revenue
Dec 25
15.2K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$350-375
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: SHIPPING AND LOGISTICS

Happiestbaby.eu is an online platform offering a range of baby-related products. Their inventory includes baby sleep aids, swaddle blankets, breastfeeding accessories, and baby care items. The website provides detailed information about each product, allowing customers to make informed choices.

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happiestbaby.eu Annual Revenue and Growth

happiestbaby.eu's annual sales on its online store amounted to $1.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
happiestbaby.eu revenue by year

happiestbaby.eu's monthly revenueOVER TIME
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Over the past three months, happiestbaby.eu revenue has experienced decline of 1.3%, compared to the preceding three months.

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happiestbaby.eu revenue decline for last six months
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OVERVIEW
In December 2025, happiestbaby.eu generated $111,074 in online sales, below the industry median of $180,942 in the shipping and logistics sector, with a conversion rate of 2.00-2.50%, under the high benchmark of 5.41%, and an average order value (AOV) between $350-375, also lower than the sector's high of $579; the site attracted 15,177 sessions, significantly fewer than the median of 24,702 sessions, indicating potential areas for growth and optimization in performance relative to competitors like rappi.com, which leads with $40,532,771 in revenue and 4,069,805 sessions.
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happiestbaby.eu competitors

In December 2025, happiestbaby.eu generated $111,074 in revenue from 306 transactions and 15,177 sessions, with an average order value (AOV) range of $350-375 and a conversion rate of 2.00-2.50%. Compared to its competitors, happiestbaby.eu performed better than zizzz.ch in revenue, transactions, sessions, and conversion rate. However, moonboon.de outperformed happiestbaby.eu in revenue, transactions, and sessions, with a slightly lower AOV range and conversion rate. swing2sleep.de had a higher revenue and transactions than happiestbaby.eu but with a lower AOV range. happiestbaby.com significantly outperformed all competitors in revenue, transactions, and sessions, with the highest AOV range, but with a lower conversion rate. mysheepi.com had similar revenue to happiestbaby.eu, with fewer transactions and sessions, a lower AOV range, and a comparable conversion rate.

happiestbaby.co.uk screenshot
#1 happiestbaby.co.uk
141.2K
Revenue
40.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
happiestbaby.com screenshot
#2 happiestbaby.com
2.4M
Revenue
996.1K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
happiestbaby.eu vs top market performers
happiestbaby.eu
top retailers
conversion rate vs average order value for happiestbaby.eu and its competitors
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Revenue share by device at happiestbaby.eu

In December large majority of sales on happiestbaby.eu, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In December large majority of sales on happiestbaby.eu, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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happiestbaby.eu channels

Identify top traffic channels that drive growth for happiestbaby.euand discover how performance of traffic channels has changed over time.

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happiestbaby.eu Google Ads spend

Evaluate happiestbaby.eu's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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happiestbaby.eu devices

Review happiestbaby.eu's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happiestbaby.eu top markets

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happiestbaby.eu country & global rank

Assess the ranking of happiestbaby.eu among other retailers within its primary country and worldwide.

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