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Nov 2025
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Home/Insights/Retailers/happiestbaby.eu
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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104.5K
Revenue
Nov 25
14K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$350-375
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: SHIPPING AND LOGISTICS

Happiestbaby.eu is an online platform offering a range of baby-related products. Their inventory includes baby sleep aids, swaddle blankets, breastfeeding accessories, and baby care items. The website provides detailed information about each product, allowing customers to make informed choices.

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happiestbaby.eu Annual Revenue and Growth

happiestbaby.eu's annual sales on its online store amounted to $1.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
happiestbaby.eu revenue by year

happiestbaby.eu's monthly revenueOVER TIME
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Over the past three months, happiestbaby.eu revenue has experienced growth of 24%, compared to the preceding three months.

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happiestbaby.eu revenue growth for last six months
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OVERVIEW
In November 2025, happiestbaby.eu, operating in the business and consumer services/shipping and logistics sector, generated online sales revenue of $104,459, significantly below the industry median of $166,454. The site's conversion rate ranged between 2.00-2.50%, while the industry average for high performance is 5.11%. With an average order value (AOV) of $350-375, happiestbaby.eu's AOV also trails behind the high benchmark of $590. The site attracted 13,953 sessions, notably lower than the median of 21,447 sessions in the sector, highlighting challenges in customer engagement compared to competitors like uline.ca and rappi.com.
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happiestbaby.eu competitors

In November 2025, happiestbaby.eu performed well compared to its competitors. While happiestbaby.eu had a revenue of 104,459 with 284 transactions and 13,953 sessions, its average order value (AOV) ranged from 350-375 and its conversion rate was between 2.00-2.50. In contrast, zizzz.ch had a revenue of 21,989 with 84 transactions and 5,466 sessions, moonboon.de had a revenue of 166,898 with 567 transactions and 32,166 sessions, swing2sleep.de had a revenue of 184,655 with 1,355 transactions and 58,202 sessions, happiestbaby.com had a revenue of 2,381,692 with 6,020 transactions and 988,751 sessions, and mysheepi.com had a revenue of 97,069 with 810 transactions and 41,911 sessions. Overall, happiestbaby.eu held its own in terms of revenue, transactions, sessions, AOV, and conversion rate among its competitors.

happiestbaby.co.uk screenshot
#1 happiestbaby.co.uk
47.3K
Revenue
27.4K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
happiestbaby.com screenshot
#2 happiestbaby.com
2.4M
Revenue
988.8K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
happiestbaby.eu vs top market performers
happiestbaby.eu
top retailers
conversion rate vs average order value for happiestbaby.eu and its competitors
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Revenue share by device at happiestbaby.eu

In November large majority of sales on happiestbaby.eu, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In November large majority of sales on happiestbaby.eu, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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happiestbaby.eu channels

Identify top traffic channels that drive growth for happiestbaby.euand discover how performance of traffic channels has changed over time.

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happiestbaby.eu Google Ads spend

Evaluate happiestbaby.eu's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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happiestbaby.eu devices

Review happiestbaby.eu's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happiestbaby.eu top markets

Explore happiestbaby.eu's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happiestbaby.eu country & global rank

Assess the ranking of happiestbaby.eu among other retailers within its primary country and worldwide.

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