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Aug 2024
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Home/Insights/Retailers/happiestbaby.co.uk
TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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178.4K
Revenue
48.7K
Sessions
1.0-1.5%
Conversion rate
$250-275
Average order value
Online only revenue for happiestbaby.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Happiestbaby.co.uk is an online platform offering a variety of products aimed at aiding parents and caregivers in caring for their babies. Their collection includes items such as specialized sleep and swaddle products, white noise machines, and parenting books, all designed to support a happier experience during the early stages of parenting.

happiestbaby.co.uk’s revenueOVER TIME
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Over the past three months, happiestbaby.co.uk revenue has experienced growth of 36%, compared to the preceding three months.

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happiestbaby.co.uk revenue growth for last six months
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OVERVIEW
In August 2024, happiestbaby.co.uk, a CHILDCARE industry website, generated $178,398 in online sales revenue with a conversion rate of 1.00-1.50% and an average order value (AOV) of $250-275. This performance falls within the industry benchmarks, with babylist.com leading in revenue at $63,172,036 and the highest conversion rate at 4.4%. Despite having a lower AOV than the industry average of $258, happiestbaby.co.uk recorded a significant number of sessions at 48,711 compared to the median of 21,338 for CHILDCARE websites.
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happiestbaby.co.uk competitors

When comparing happiestbaby.co.uk to its competitors, it is evident that happiestbaby.com leads in revenue with £3,329,564, while happiestbaby.co.uk comes in second with £178,398. In terms of transactions, happiestbaby.com also leads with 7,207 compared to happiestbaby.co.uk's 657. However, when looking at the conversion rate, happiestbaby.co.uk and happiestbaby.eu tie at 1.00-1.50%, while happiestbaby.com lags behind at 0.00-0.50%. In terms of average order value (AOV), happiestbaby.eu has the highest at £375-400, followed by happiestbaby.com at £450-475 and happiestbaby.co.uk at £250-275. When considering sessions, westcoastkids.ca leads with 444,578, followed by happiestbaby.com with 1,493,100, and happiestbaby.co.uk with 48,711. Overall, while happiestbaby.co.uk may not be the top performer in all areas, it still maintains a competitive edge in conversion rate and AOV compared to its competitors.

#1 happiestbaby.eu
102.6K
Revenue
18.3K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
#2 happiestbaby.com
3.3M
Revenue
1.5M
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
#3 westcoastkids.ca
1.5M
Revenue
444.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
happiestbaby.co.uk vs top market performers
happiestbaby.co.uk
top retailers
conversion rate vs average order value for happiestbaby.co.uk and its competitors
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happiestbaby.co.uk brandsby revenue

1
Logo for happiest babyHappiest Baby

happiestbaby.co.uk categoriesby revenue

1
Swaddling & Receiving Blankets
2
Baby Mobiles
3
Bed Sheets
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brands overtime comparison

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happiestbaby.co.uk channels

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happiestbaby.co.uk Google Ads spend

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happiestbaby.co.uk devices

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happiestbaby.co.uk top markets

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happiestbaby.co.uk country & global rank

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