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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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2.1M
Revenue
May 26
461.1K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$150-175
AOV
May 26
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foco.com is an e-commerce platform that offers a wide range of products. The website provides a diverse selection of licensed sports and entertainment merchandise, including clothing, accessories, collectibles, and more. Customers can browse through various categories on the site to find and purchase items related to their favorite teams, movies, or TV shows.

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foco.com Annual Revenue and Growth

foco.com's annual sales on its online store amounted to $22.2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$22.2M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
foco.com revenue by year

foco.com's monthly revenueOVER TIME
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Over the past three months, foco.com revenue has experienced decline of 12%, compared to the preceding three months.

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foco.com revenue decline for last six months
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OVERVIEW
In May 2026, foco.com generated $2,127,222 in online sales, significantly exceeding the SPORTS industry median of $78,603, though still behind market leader rei.com's $178,835,132. Its conversion rate ranged from 2.50% to 3.00%, below the sector high of 3.11%, with an average order value (AOV) of $150-175, well below the industry high of $567. foco.com recorded 461,063 sessions, far surpassing the median of 29,369, yet trailing rei.com's impressive 54,842,465 sessions, indicating room for improvement in attracting and converting traffic within the competitive sports retail landscape.
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foco.com competitors

In May 2026, foco.com generated $2,127,222 in revenue from 12,209 transactions across 461,063 sessions, yielding an average order value (AOV) of $150-175 and a conversion rate of 2.50-3.00%. In comparison, fanatics.com dominated the market with $58,721,041 in revenue and 450,283 transactions, but with a slightly lower AOV of $125-150 and a conversion rate of 2.00-2.50%. lids.com also outperformed foco.com in revenue, generating $11,098,510 from 70,380 transactions and a session count of 3,884,328, but with a similar AOV. Competitors like bobbleheadhall.com and clarktoys.com had revenues of $114,307 and $115,797, respectively, yet they struggled with lower conversion rates (1.00-1.50% and 1.50-2.00%, respectively). Overall, foco.com stands out for its AOV and conversion efficiency compared to its peers.

sportsfanisland.com screenshot
#1 sportsfanisland.com
21.1K
Revenue
16.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
bobbleheadhall.com screenshot
#2 bobbleheadhall.com
114.3K
Revenue
58.9K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
clarktoys.com screenshot
#3 clarktoys.com
115.8K
Revenue
79.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
fanatics.com screenshot
#4 fanatics.com
58.7M
Revenue
18.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
lids.com screenshot
#5 lids.com
11.1M
Revenue
3.9M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
foco.com vs top market performers
foco.com
top retailers
conversion rate vs average order value for foco.com and its competitors
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Revenue share by device at foco.com

In May large majority of sales on foco.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on foco.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries foco.com operates in

foco.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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foco.com channels

Identify top traffic channels that drive growth for foco.comand discover how performance of traffic channels has changed over time.

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foco.com Google Ads spend

Evaluate foco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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foco.com devices

Review foco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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foco.com top markets

Explore foco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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foco.com country & global rank

Assess the ranking of foco.com among other retailers within its primary country and worldwide.

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