drunkelephant.com
We are committed to using only ingredients that benefit skin's health and avoiding the 6 ingredients that we believe are at the root of almost every skin issue. When the Suspicious 6 are entirely removed from one’s routine, skin can reset and return to a healthy, balanced state. We call that a #drunkbreak.
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drunkelephant.com Annual Revenue and Growth
drunkelephant.com's annual sales on its online store amounted to $15.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
drunkelephant.com's monthly revenueOVER TIME
Over the past three months, drunkelephant.com revenue has experienced growth of 109%, compared to the preceding three months.
drunkelephant.com competitors
In December 2025, drunkelephant.com reported a revenue of $1,247,434 from 15,798 transactions and 493,244 sessions, with an average order value (AOV) ranging from $75-100 and a conversion rate of 3.00-3.50%. Compared to its competitors, niche-beauty.com had a higher revenue of $2,644,437 from 25,295 transactions and 501,278 sessions, with an AOV of $100-125 and a conversion rate of 5.00-5.50%. cultbeauty.com outperformed all with a revenue of $14,297,460 from 73,464 transactions and 2,248,639 sessions, having an AOV of $175-200 and a conversion rate of 3.00-3.50%. shiseido.com had a revenue of $1,635,277 from 17,290 transactions and 1,208,479 sessions, with an AOV of $75-100 and a lower conversion rate of 1.00-1.50%. Lastly, lookfantastic.com excelled with a revenue of $30,661,838 from 509,382 transactions and 10,452,494 sessions, showcasing a lower AOV of $50-75 but a high conversion rate of 4.50-5.00%.
Revenue share by device at drunkelephant.com
In December large majority of sales on drunkelephant.com, 93% was finalized on desktop devices, with 6.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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drunkelephant.com channels
Identify top traffic channels that drive growth for drunkelephant.comand discover how performance of traffic channels has changed over time.
drunkelephant.com Google Ads spend
Evaluate drunkelephant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
drunkelephant.com devices
Review drunkelephant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
