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Jun 2026
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Home/Insights/Retailers/drunkelephant.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for drunkelephant.comdrunkelephant.com

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278.2K
Revenue
Jun 26
243.6K
Sessions
Jun 26
1.0-1.5%
Conv. rate
Jun 26
$75-100
AOV
Jun 26
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drunkelephant.com Annual Revenue and Growth

drunkelephant.com's annual sales on its online store amounted to $7.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$7.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
drunkelephant.com revenue by year

drunkelephant.com's monthly revenueOVER TIME
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Over the past three months, drunkelephant.com revenue has experienced decline of 60%, compared to the preceding three months.

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drunkelephant.com revenue decline for last six months
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OVERVIEW
In June 2026, drunkelephant.com, operating in the BEAUTY AND COSMETICS industry, achieved $278,220 in online sales, significantly surpassing the median revenue of $40,079. With a conversion rate of 1.00-1.50%, it remains competitive yet below the industry's high of 4.53%. The average order value (AOV) ranged from $75-100, while the industry’s high AOV stands at $208. The website recorded 243,623 sessions, which is notably higher than the median of 16,700, but far behind the 57,073,774 sessions of the top competitor, sephora.com.
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drunkelephant.com competitors

In June 2026, drunkelephant.com reported revenue of $278,220 from 3,413 transactions across 243,623 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. In contrast, niche-beauty.com outperformed significantly, generating $2,906,296 from 26,724 transactions across 623,843 sessions, achieving a higher AOV of $100-125 and a conversion rate of 4.00-4.50%. cultbeauty.com leads the sector with revenue of $11,021,185, processing 54,627 transactions and attracting 1,607,032 sessions, featuring a notably high AOV of $200-225 and a conversion rate of 3.00-3.50%. shiseido.com reported $1,500,136 in revenue from 12,749 transactions, while lookfantastic.com generated $12,068,416 from 211,219 transactions, though with a lower AOV of $50-75. Overall, drunkelephant.com lags behind its competitors in revenue, transactions, and conversion rates.

niche-beauty.com screenshot
#1 niche-beauty.com
2.9M
Revenue
623.8K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
spacenk.com screenshot
#2 spacenk.com
5.5M
Revenue
3.3M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
cultbeauty.com screenshot
#3 cultbeauty.com
11M
Revenue
1.6M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
shiseido.com screenshot
#4 shiseido.com
1.5M
Revenue
999.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
lookfantastic.com screenshot
#5 lookfantastic.com
12.1M
Revenue
6.5M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
drunkelephant.com vs top market performers
drunkelephant.com
top retailers
conversion rate vs average order value for drunkelephant.com and its competitors
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Revenue share by device at drunkelephant.com

In June large majority of sales on drunkelephant.com, 93% was finalized on desktop devices, with 6.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on drunkelephant.com, 93% was finalized on desktop devices, with 6.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries drunkelephant.com operates in

drunkelephant.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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drunkelephant.com channels

Identify top traffic channels that drive growth for drunkelephant.comand discover how performance of traffic channels has changed over time.

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drunkelephant.com Google Ads spend

Evaluate drunkelephant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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drunkelephant.com devices

Review drunkelephant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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drunkelephant.com top markets

Explore drunkelephant.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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drunkelephant.com country & global rank

Assess the ranking of drunkelephant.com among other retailers within its primary country and worldwide.

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