drunkelephant.com
We are committed to using only ingredients that benefit skin's health and avoiding the 6 ingredients that we believe are at the root of almost every skin issue. When the Suspicious 6 are entirely removed from one’s routine, skin can reset and return to a healthy, balanced state. We call that a #drunkbreak.
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drunkelephant.com Annual Revenue and Growth
drunkelephant.com's annual sales on its online store amounted to $7.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
drunkelephant.com's monthly revenueOVER TIME
Over the past three months, drunkelephant.com revenue has experienced growth of 170%, compared to the preceding three months.
drunkelephant.com competitors
In January 2026, drunkelephant.com generated a revenue of $995,984 from 11,555 transactions and 316,989 sessions with an Average Order Value (AOV) of $75-100 and a conversion rate of 3.50-4.00%. Compared to its competitors, niche-beauty.com had a revenue of $2,552,833 from 24,453 transactions and 577,129 sessions, with an AOV of $100-125 and a conversion rate of 4.00-4.50%. cultbeauty.com outperformed with a revenue of $11,180,189 from 58,050 transactions and 1,883,882 sessions, offering an AOV of $175-200 and a conversion rate of 3.00-3.50%. shiseido.com lagged behind with a revenue of $1,486,611 from 14,783 transactions and 1,041,451 sessions, featuring an AOV of $100-125 and a conversion rate of 1.00-1.50%. lookfantastic.com surpassed all competitors with a revenue of $19,686,662 from 332,290 transactions and 9,151,324 sessions, with an AOV of $50-75 and a conversion rate of 3.50-4.00%.
Revenue share by device at drunkelephant.com
In January large majority of sales on drunkelephant.com, 93% was finalized on desktop devices, with 6.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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drunkelephant.com channels
Identify top traffic channels that drive growth for drunkelephant.comand discover how performance of traffic channels has changed over time.
drunkelephant.com Google Ads spend
Evaluate drunkelephant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
drunkelephant.com devices
Review drunkelephant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
