drunkelephant.com
We are committed to using only ingredients that benefit skin's health and avoiding the 6 ingredients that we believe are at the root of almost every skin issue. When the Suspicious 6 are entirely removed from one’s routine, skin can reset and return to a healthy, balanced state. We call that a #drunkbreak.
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drunkelephant.com Annual Revenue and Growth
drunkelephant.com's annual sales on its online store amounted to $15.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
drunkelephant.com's monthly revenueOVER TIME
Over the past three months, drunkelephant.com revenue has experienced decline of 32%, compared to the preceding three months.
drunkelephant.com competitors
In September 2025, Drunk Elephant's revenue of $359,665 with 3,951 transactions and 273,593 sessions falls significantly below its competitors. niche-beauty.com outperforms Drunk Elephant with revenue of $3,171,464, 30,246 transactions, and 493,576 sessions. cultbeauty.com surpasses all with revenue of $8,903,232, 44,558 transactions, and 1,905,666 sessions. shiseido.com also outperforms Drunk Elephant with revenue of $1,275,431, 12,376 transactions, and 1,208,581 sessions. lookfantastic.com dominates the market with revenue of $13,824,050, 243,425 transactions, and 7,333,964 sessions. The average order value (AOV) and conversion rates of Drunk Elephant are comparable to those of shiseido.com, but still fall short of the higher AOV and conversion rates seen in Niche Beauty, Cult Beauty, and Lookfantastic.
Revenue share by device at drunkelephant.com
In September large majority of sales on drunkelephant.com, 93% was finalized on desktop devices, with 6.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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drunkelephant.com channels
Identify top traffic channels that drive growth for drunkelephant.comand discover how performance of traffic channels has changed over time.
drunkelephant.com Google Ads spend
Evaluate drunkelephant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
drunkelephant.com devices
Review drunkelephant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
