drunkelephant.com
We are committed to using only ingredients that benefit skin's health and avoiding the 6 ingredients that we believe are at the root of almost every skin issue. When the Suspicious 6 are entirely removed from one’s routine, skin can reset and return to a healthy, balanced state. We call that a #drunkbreak.
GRIPS CUSTOMERS & RESEARCH PARTNERS
drunkelephant.com Annual Revenue and Growth
drunkelephant.com's annual sales on its online store amounted to $7.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
drunkelephant.com's monthly revenueOVER TIME
Over the past three months, drunkelephant.com revenue has experienced decline of 52%, compared to the preceding three months.
drunkelephant.com competitors
In May 2026, drunkelephant.com generated $330,892 in revenue from 4,199 transactions, with an average order value (AOV) ranging between $75 and $100. The site had 303,819 sessions and a conversion rate of 1.00-1.50%. In comparison, lookfantastic.com outperformed significantly with $21,785,109 in revenue, driven by 385,516 transactions and a higher conversion rate of 4.00-4.50%. cultbeauty.com led the pack with an impressive $9,519,351 in revenue from 48,220 transactions, benefiting from a much higher AOV of $175-200. niche-beauty.com also surpassed drunkelephant.com with $3,084,876 in revenue and a conversion rate of 4.00-4.50%, while shiseido.com's performance was similar to drunkelephant.com with revenue of $1,356,678 and a matching conversion rate. Overall, drunkelephant.com has room for growth compared to these competitive players.
Revenue share by device at drunkelephant.com
In May large majority of sales on drunkelephant.com, 93% was finalized on desktop devices, with 6.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries drunkelephant.com operates in
drunkelephant.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
drunkelephant.com channels
Identify top traffic channels that drive growth for drunkelephant.comand discover how performance of traffic channels has changed over time.
drunkelephant.com Google Ads spend
Evaluate drunkelephant.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
drunkelephant.com devices
Review drunkelephant.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
