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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

dkny.com

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397.7K

Revenue

387.9K

Sessions

0.5-1.0%

Conversion rate

$150-175

Average order value

Online only revenue for dkny.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FASHION AND APPAREL

Shop the latest women's and men's clothing, shoes, bags, and accessories from DKNY. Discover our home décor collection and see what's trending this season.

dkny.com’s revenueOVER TIME
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Over the past three months, dkny.com revenue has experienced growth of 31%, compared to the preceding three months.

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dkny.com revenue growth for last six months

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OVERVIEW

In September 2024, dkny.com in the FASHION AND APPAREL industry had online sales revenue of $397,676, a conversion rate of 0.50-1.00%, and an average order value (AOV) of $150-175. The highest revenue in the category was $621,844,493 from shein.com, while the highest AOV was $399 and the highest sessions were 175,831,303 from the same source. The median revenue was $94,472, the median sessions were 36,862, the very high conversion rate was 3.32%, and the very low AOV was $79.

dkny.com competitors

When comparing dkny.com to its competitors, we see that dkny.com falls behind in terms of revenue and transactions. dkny.com generated $397,676 in revenue from 2,649 transactions with 387,923 sessions, resulting in an average order value (AOV) of $150-$175 and a conversion rate of 0.50-1.00%. In contrast, theoutnet.com leads the pack with a revenue of $21,499,636 from 54,931 transactions and 3,210,031 sessions, boasting an AOV of $375-$400 and a conversion rate of 1.50-2.00%. Other competitors like theory.com, alexisdrake.com, urbanzen.com, and decoratd.com also outperform dkny.com in various metrics such as revenue, transactions, AOV, and conversion rates. dkny.com could potentially improve its performance by analyzing and implementing strategies that have proven successful for its competitors.

#1 decoratd.com

8.7K

Revenue

2.9K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#2 urbanzen.com

25.3K

Revenue

4.2K

Sessions

1.0-1.5%

Conv. rate

$500-600

AOV

#3 theoutnet.com

21.5M

Revenue

3.2M

Sessions

1.5-2.0%

Conv. rate

$375-400

AOV

#4 theory.com

9.6M

Revenue

1.1M

Sessions

2.5-3.0%

Conv. rate

$300-325

AOV

#5 alexisdrake.com

12.7K

Revenue

5.5K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

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TOP MARKET PERFORMERSby revenue

dkny.com vs top market performers

dkny.com

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dkny.com channels

Identify top traffic channels that drive growth for dkny.comand discover how performance of traffic channels has changed over time.

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dkny.com Google Ads spend

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dkny.com devices

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dkny.com top markets

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