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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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17.4K
Revenue
12.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
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BONTON is your neighborhood department store, available online for your shopping convenience. Shop women's, men's & kid's apparel & accessories home products & more.

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bonton.com's revenueOVER TIME
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Over the past three months, bonton.com revenue has experienced decline of 30%, compared to the preceding three months.

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bonton.com revenue decline for last six months
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OVERVIEW
bonton.com's performance metrics for May 2025 include a revenue of $17,443, conversion rate of 1.00-1.50%, AOV of $125-150, and 12,770 sessions. The median revenue in FASHION AND APPAREL is $81,783, with the largest online store shein.com at $731,622,726. The very high conversion rate in the industry is 3.09% and the very low is 0.67%. A very high AOV is $415 and a very low is $82. The highest sessions are at 224,142,058 from shein.com, while the median sessions are 33,223.
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bonton.com competitors

In May 2025, bonton.com had a revenue of $17,443 with 138 transactions and 12,770 sessions. Their average order value (AOV) ranged between $125-150, and their conversion rate was 1.00-1.50%. Compared to its competitors, bonton.com outperformed theitsybitsyboutique.com and kodomoboston.com in terms of revenue, transactions, and sessions. However, bonton.com fell behind aerosoles.com in terms of revenue and sessions, but had a higher conversion rate. englishrabbit.com had a higher AOV than bonton.com, but bonton.com had more transactions and a higher conversion rate. Overall, bonton.com showed strength in its AOV and conversion rate metrics, but there is room for improvement in increasing revenue and sessions to compete with the top performers in the market.

bonton-studio.com screenshot
#1 bonton-studio.com
4.9K
Revenue
1.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
aerosoles.com screenshot
#2 aerosoles.com
1.1M
Revenue
717.4K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
kodomoboston.com screenshot
#3 kodomoboston.com
8K
Revenue
3.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
englishrabbit.com screenshot
#4 englishrabbit.com
12K
Revenue
2.3K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
theitsybitsyboutique.com screenshot
#5 theitsybitsyboutique.com
7.7K
Revenue
3.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bonton.com vs top market performers
bonton.com
top retailers
conversion rate vs average order value for bonton.com and its competitors
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Revenue share by device at bonton.com

In May large majority of sales on bonton.com, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.

In May large majority of sales on bonton.com, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.
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brands overtime comparison

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bonton.com channels

Identify top traffic channels that drive growth for bonton.comand discover how performance of traffic channels has changed over time.

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bonton.com Google Ads spend

Evaluate bonton.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bonton.com devices

Review bonton.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonton.com top markets

Explore bonton.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonton.com country & global rank

Assess the ranking of bonton.com among other retailers within its primary country and worldwide.

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