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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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75.5K
Revenue
50.5K
Sessions
1.0-1.5%
Conversion rate
$100-125
Average order value
Online only revenue for bonton.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

BONTON is your neighborhood department store, available online for your shopping convenience. Shop women's, men's & kid's apparel & accessories home products & more.

bonton.com’s revenueOVER TIME
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Over the past three months, bonton.com revenue has experienced decline of 40%, compared to the preceding three months.

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bonton.com revenue decline for last six months
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OVERVIEW
In May 2024, bonton.com in the FASHION AND APPAREL industry had a revenue of $75,504, conversion rate of 1.00-1.50%, AOV of $100-125, and 50,496 sessions. The median revenue in the industry was $121,484 with the largest online store being macys.com at $669,720,873. A high conversion rate in the industry was 3.06% and a low was 0.77%. A high AOV was $386 and a low was $75. The store with the highest sessions was shein.com with 197,636,423, while the median sessions were 44,812.
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bonton.com competitors

When comparing bonton.com to its competitors in the online retail space, bonton.com falls in the middle in terms of revenue and transactions. With a revenue of $75,504 and 659 transactions from 50,496 sessions, bonton.com has a solid performance. In comparison, kodomoboston.com outperforms bonton.com with a revenue of $65,576 from 391 transactions and 23,818 sessions, but bonton-studio.com lags behind with $22,223 in revenue from 201 transactions and 9,218 sessions. In terms of conversion rate, bonton.com sits in the average range at 1.00-1.50%. Meanwhile, aerosoles.com leads the pack with $1,816,862 in revenue from 13,637 transactions and 828,136 sessions, boasting a higher AOV of 125-150 and conversion rate of 1.50-2.00%. englishrabbit.com has a high AOV of 375-400, but struggles with a lower conversion rate of 0.00-0.50%.

#1 bonton-studio.com
22.2K
Revenue
9.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#2 aerosoles.com
1.8M
Revenue
828.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#3 kodomoboston.com
65.6K
Revenue
23.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#4 englishrabbit.com
34.1K
Revenue
20.8K
Sessions
0.0-0.5%
Conv. rate
$375-400
AOV
#5 theitsybitsyboutique.com
33.3K
Revenue
15.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for aerosoles.comaerosoles.com
Favicon for xsuit.comxsuit.com
Favicon for lordandtaylor.comlordandtaylor.com
Favicon for bonton.combonton.com
$75.5K
Favicon for kodomoboston.comkodomoboston.com
Favicon for areyougame.comareyougame.com
Favicon for englishrabbit.comenglishrabbit.com
Favicon for theitsybitsyboutique.comtheitsybitsyboutique.com
Favicon for bonton-studio.combonton-studio.com
Favicon for charlesdeptstore.comcharlesdeptstore.com
TOP MARKET PERFORMERSby revenue
1
Favicon for aerosoles.comaerosoles.com
$1.8M
2
Favicon for xsuit.comxsuit.com
3
Favicon for lordandtaylor.comlordandtaylor.com
4
Favicon for bonton.combonton.com
5
Favicon for kodomoboston.comkodomoboston.com
6
Favicon for areyougame.comareyougame.com
7
Favicon for englishrabbit.comenglishrabbit.com
8
Favicon for theitsybitsyboutique.comtheitsybitsyboutique.com
9
Favicon for bonton-studio.combonton-studio.com
10
Favicon for charlesdeptstore.comcharlesdeptstore.com
bonton.com vs top market performers
bonton.com
top retailers
conversion rate vs average order value for bonton.com and its competitors
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bonton.com brandsby revenue

1
Logo for tikiri toysTikiri Toys
Top retailers:shophoneybug.combirdandbeanshop.comworldofmirth.com
2
Logo for american exchange time llc dba axny groupAmerican Exchange Time Llc Dba Axny Group
3
Logo for gordon companies incGordon Companies Inc
4
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5
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bonton.com categoriesby revenue

1
Jewelry Sets
Top retailers:brilliantearth.comamazon.comebay.com
2
Pool Floats & Loungers
Top retailers:amazon.comjensonusa.comebay.com
3
Jumpsuits & Rompers
Top retailers:modlily.comzalando.chlulus.com
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brands overtime comparison

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bonton.com channels

Identify top traffic channels that drive growth for bonton.comand discover how performance of traffic channels has changed over time.

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bonton.com Google Ads spend

Evaluate bonton.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bonton.com devices

Review bonton.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonton.com top markets

Explore bonton.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonton.com country & global rank

Assess the ranking of bonton.com among other retailers within its primary country and worldwide.

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