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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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14.1K
Revenue
Jul 26
8.2K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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BONTON is your neighborhood department store, available online for your shopping convenience. Shop women's, men's & kid's apparel & accessories home products & more.

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bonton.com Annual Revenue and Growth

bonton.com's annual sales on its online store amounted to $277K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$277K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bonton.com revenue by year

bonton.com's monthly revenueOVER TIME
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Over the past three months, bonton.com revenue has experienced decline of 30%, compared to the preceding three months.

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bonton.com revenue decline for last six months
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OVERVIEW
In July 2026, bonton.com, a fashion and apparel category website, generated $14,100 in online sales, significantly below the typical store in the fashion and apparel category, which earns around $71,300 monthly. Its conversion rate of 1.00-1.50% falls within the typical range of 0.66% to 3.1%. The average order value (AOV) is $125-150, also within the typical range of $84 to $403. With 8,244 sessions, bonton.com sees far fewer visitors than a typical store in the fashion and apparel category, which averages around 28,400 sessions.
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bonton.com competitors

In July 2026, aerosoles.com dominated the online retail landscape with a staggering revenue of $311,000, leading all competitors. bonton.com, with a revenue of $14,100, ranks third among its peers but trails aerosoles.com by $296,900. In transactions, bonton.com recorded 108, far behind aerosoles.com, which had 2,126, creating a gap of 2,018. The site attracted 8,244 sessions, significantly fewer than aerosoles.com's 297,000, a difference of 288,756 sessions. While bonton.com’s average order value (AOV) ranges from $125-150, it shows a competitive edge against some rivals, such as bonton-studio.com, which has an AOV of $100-125. However, its conversion rate of 1.00-1.50 is lower than bonton-studio.com’s 1.50-2.00, indicating room for improvement in efficiency.

bonton-studio.com screenshot
#1 bonton-studio.com
5.3K
Revenue
2.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
aerosoles.com screenshot
#2 aerosoles.com
311.4K
Revenue
297K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
kodomoboston.com screenshot
#3 kodomoboston.com
12K
Revenue
4.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
englishrabbit.com screenshot
#4 englishrabbit.com
40.1K
Revenue
10.2K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
theitsybitsyboutique.com screenshot
#5 theitsybitsyboutique.com
12.3K
Revenue
5.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bonton.com vs top market performers
bonton.com
top retailers
conversion rate vs average order value for bonton.com and its competitors
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Revenue share by device at bonton.com

In July large majority of sales on bonton.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In July large majority of sales on bonton.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

Industries bonton.com operates in

bonton.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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bonton.com channels

Identify top traffic channels that drive growth for bonton.comand discover how performance of traffic channels has changed over time.

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bonton.com Google Ads spend

Evaluate bonton.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bonton.com devices

Review bonton.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonton.com top markets

Explore bonton.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonton.com country & global rank

Assess the ranking of bonton.com among other retailers within its primary country and worldwide.

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