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Sep 2024
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Home/Insights/Retailers/chums.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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1.7M
Revenue
361.7K
Sessions
4.5-5.0%
Conversion rate
$75-100
Average order value
Online only revenue for chums.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Chums.co.uk is an online retail website. They offer a range of clothing, home products, and outdoor essentials from well-known brands. With their curated selection, customers can find a variety of items such as fashion apparels, footwear, household goods, and mobility aids to suit their needs and preferences.

chums.co.uk’s revenueOVER TIME
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Over the past three months, chums.co.uk revenue has experienced decline of 17%, compared to the preceding three months.

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chums.co.uk revenue decline for last six months
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OVERVIEW
In September 2024, chums.co.uk in the FASHION AND APPAREL industry reported a revenue of $1,653,456, with a conversion rate of 4.50-5.00% and an average order value (AOV) of $75-100. With 361,717 sessions, it outperformed the median of 36,862 in the category. However, the largest online store, shein.com, generated a revenue of $621,844,493 and 175,831,303 sessions. Despite the high revenue, the very low conversion rate of 0.81% and the very low AOV of $79 indicated potential areas of improvement for chums.co.uk in the FASHION AND APPAREL sector.
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chums.co.uk competitors

Compared to its competitors, chums.co.uk lags behind in terms of revenue, with only £1,653,456 in comparison to JD Williams at £12,758,281 and Lands' End at £76,180,130. chums.co.uk also falls short in the number of transactions and sessions, with 17,068 transactions and 361,717 sessions, while JD Williams boasts 122,633 transactions and 2,823,843 sessions. Despite a lower average order value (AOV) of £75-100, chums.co.uk shows a competitive conversion rate of 4.50-5.00%, placing it on par with JD Williams. However, in terms of AOV and conversion rate, chums.co.uk is outperformed by Jacamo with an AOV of £125-150 and a conversion rate of 2.00-2.50%. Overall, chums.co.uk has room for growth in revenue and market share compared to its top competitors in the online retail space.

#1 jacamo.co.uk
3.4M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#2 landsend.co.uk
2.3M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#3 jdwilliams.co.uk
12.8M
Revenue
2.8M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
#4 landsend.com
76.2M
Revenue
9.8M
Sessions
7.0-7.5%
Conv. rate
$100-125
AOV
#5 scottsofstow.co.uk
203.9K
Revenue
55.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
chums.co.uk vs top market performers
chums.co.uk
top retailers
conversion rate vs average order value for chums.co.uk and its competitors
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chums.co.uk brandsby revenue

chums.co.uk categoriesby revenue

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brands overtime comparison

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chums.co.uk channels

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chums.co.uk Google Ads spend

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chums.co.uk devices

Review chums.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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chums.co.uk top markets

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chums.co.uk country & global rank

Assess the ranking of chums.co.uk among other retailers within its primary country and worldwide.

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