GRIPS CUSTOMERS & RESEARCH PARTNERS
Prescription eyewear, sunglasses, and contact lenses for vision correction.
91M
21M
2.5-3.0%
$100-200
30+
Optical & Contact Lens's aggregate online sales across tracked retailers amounted to $1.09B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 24% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
60%
Mobile
40%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 30+
Identify the top traffic channels driving growth across Optical & Contact Lens retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Optical & Contact Lens retailers, with performance tracked over time.
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550+ retailers tracked
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500+ retailers tracked
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500+ retailers tracked
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450+ retailers tracked
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400+ retailers tracked
Skincare
350+ retailers tracked
Nutritional Supplements and Health
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