GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, lowes.com, acehardware.com and menards.com from January 1 to September 30, 2026, Zevo — a brand owned by The Procter & Gamble Company (NYSE: PG) — maintains an average product price of $21.13. Amazon overwhelmingly anchors the brand's performance, accounting for 83.7% of year-to-date revenue, while the three home-improvement and hardware retailers split the remaining 16.3% almost evenly at 6.0%, 5.3% and 4.9% respectively. Revenue softened over the July–September window, slipping 2.1% month-over-month and 3.4% across the quarter overall. Pricing moved in the opposite direction, with the average selling price climbing 2.7% month-over-month to $21.81 and finishing the period up 0.5%. That combination of firmer pricing against easing revenue suggests unit volume, rather than discounting pressure, is the key variable to watch heading into the next quarter.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Zevo on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Zevo.
BY REVENUE
Zevo sells 84% online and 16% offline. Online runs through 1 channel; offline through 3.
Online
84%
16%
Offline
Online channels
84%
Offline channels
16%
BY REVIEW COUNT
Across 2.51M ratings on 4 channels, Zevo averages 4.5★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.5
/ 5
From 2.51M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$25.47
Price
$12M
Revenue
$19.18
Price
$8.9M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
