According to in-store data from Grips Intelligence covering January 1 through August 31, 2026 across Amazon, Menards, Lowe's, Ace Hardware and Home Depot, Tomcat — a brand under The Scotts Miracle-Gro Company (NYSE: SMG) — shows a clearly diversified retail footprint rather than reliance on a single outlet. Amazon leads with a 39.7% revenue share, but the balance is split remarkably evenly between menards.com at 21.0% and lowes.com at 20.9%, with acehardware.com adding 14.4% and homedepot.com trailing at 4.0%. The average product price sits at $10.61, though pricing has softened 7.0% over the tracked period, including a 12.1% month-over-month dip to $10.28. Despite that downward price pressure, revenue climbed 12.2% overall and rose 13.3% in the most recent month, suggesting volume gains are more than offsetting lower realized prices. The combination of a near three-way split among Amazon, Menards and Lowe's and accelerating growth on a falling price line makes Tomcat a useful case study in promotion-led share defense.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Tomcat on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Tomcat.
BY REVENUE
Tomcat sells 50% online and 50% offline. Online runs through 3 channels; offline through 3.
Online
50%
50%
Offline
Online channels
50%
Offline channels
50%
BY REVIEW COUNT
Across 2.48M ratings on 5 channels, Tomcat averages 4.2★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.2
/ 5
From 2.48M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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