GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking five major retailers from January to February 2026, Tomcat maintains a strong online retail presence with Amazon commanding a dominant 52.4% share of the brand's total revenue. The remaining revenue is distributed relatively evenly among Ace Hardware, Lowe's, and Menards at approximately 15% each, while Home Depot trails significantly at just 2.6%. Tomcat's average product price sits at $11.28, though pricing varies dramatically across retailers, with Amazon listings reaching as high as $80.06 for premium bait station kits compared to entry-level glue traps at Menards priced as low as $4.03. The brand experienced a notable 39.5% revenue decline over the tracked period, suggesting a seasonal demand dip heading into early 2026. This wide retail footprint across both e-commerce and home improvement channels positions Tomcat as a broadly accessible brand, though its heavy reliance on Amazon for over half its online revenue represents a key strategic consideration.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 40% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 0% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Tomcat on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Tomcat.
BY REVENUE
