GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking four major retailers from January to February 2026, Raid maintains a strong online presence with Amazon commanding 50.7% of the brand's revenue share, followed by acehardware.com at 24.2% and lowes.com at 19.2%. The brand's average product price sits at $8.60, though pricing has seen a 5.5% decline over the observed period. Raid's overall revenue experienced a notable 22.6% drop during the tracking window, signaling potential seasonal softness or shifting consumer demand. Menards.com accounts for a modest 5.2% of revenue share, suggesting an opportunity for Raid to expand its digital footprint on that platform. These trends point to a competitive landscape where pricing pressure and channel diversification will be key factors for Raid's e-commerce strategy going forward.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 23% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Raid on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Raid.
BY REVENUE
