GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Xtreme's revenue grew 2.2% between January 1 and June 30, 2026, across the offline channels tracked, including Menards, Amazon, and Home Depot. Menards dominated the brand's distribution mix, accounting for 81.3% of revenue share year-to-date, while Amazon contributed 17.6% and Home Depot just 1.1%. The brand's average product price climbed 9.4% over the period to reach $11.74, signaling a notable upward pricing trend. This pricing momentum continued into the most recent quarter (April 1 to June 30, 2026), with average price rising 1.5% month-over-month. With Xtreme's overall average product price sitting at $10.78, the data points to a brand steadily strengthening its per-unit economics across its retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Xtreme on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Xtreme.
BY REVENUE
Xtreme sells 20% online and 80% offline. Online runs through 2 channels; offline through 1. Online share has moved from 1% in Feb to 27% in Jun.
Online
20%
80%
Offline
Online channels
20%
Offline channels
80%
BY REVIEW COUNT
Across 58K ratings on 3 channels, Xtreme averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 58K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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