According to Grips Intelligence, Prime Wire and Cable posted strong offline/in-store momentum between January 1 and June 30, 2026, with Prime being a wholly owned subsidiary of YFC-BonEagle, a publicly traded company on the Taiwan Stock Exchange, though its specific ticker is omitted here to avoid uncertainty; across the tracked Menards channel, overall revenue grew 32.4% during the second-quarter timeseries window (April 1–June 30, 2026), while average price climbed 8.7% to a recent monthly figure of $48.17, up 4.5% month-over-month, and revenue rose 22.3% versus the prior month—signaling accelerating demand and pricing power, with 100% of year-to-date revenue share concentrated on menards.com and an overall average product price of $46.06.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 32% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Prime Wire and Cable on Menards.
REVENUE SHARE
Revenue distribution across tracked channels for Prime Wire and Cable.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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