GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Vista generated the vast majority of its revenue through menards.com, which accounted for 88.8% of total revenue share between January and April 2026, followed by homedepot.com at 6.1%, Amazon at 3.9%, and lowes.com at 1.2%. The brand's average product price stood at $54.85 across all tracked retailers during this period. Vista's average price showed an upward trend, increasing 7.9% over the tracked timeframe, with the most recent month reflecting an average price of $56.07. Overall revenue also demonstrated positive momentum, growing 7.6% across the reporting period. Vista's heavy concentration at a single retailer, combined with rising average prices, suggests a niche but steadily expanding market positioning within its category.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 10% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 7% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Vista on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Vista.
BY REVENUE
Vista sells 11% online and 89% offline. Online runs through 2 retailers; offline through 2. Online share has moved from 2% in Dec to 21% in Apr.
Online
11%
89%
Offline
Online channels
11%
Offline channels
89%
BY REVIEW COUNT
Across 18K ratings on 4 retailers, Vista averages 4.4★. Most reviews sit on products in the 4.2–4.4★ range.
BRAND AVERAGE
4.4
/ 5
From 18K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
