GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Serta generated 7.3% revenue growth over the January 1–June 30, 2026 period across its tracked offline retail channels including Amazon, Home Depot, Office Depot, Menards, and Lowe's. Amazon led distribution with a 34.1% revenue share, followed by homedepot.com at 25.1% and Office Depot at 22.1%, while Menards and Lowe's trailed at 11.5% and 7.2% respectively. The average product price across the brand stood at $166.87, though pricing showed some volatility, dipping 11.1% month-over-month to $158.42 before an overall 3.7% increase across the period. Revenue also climbed 5.8% versus the prior month during the April–June timeframe, signaling continued momentum into the second quarter. Serta Simmons Bedding remains a privately held company, so no public stock ticker is referenced here.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 7% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Serta on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Serta.
BY REVENUE
Serta sells 66% online and 34% offline. Online runs through 3 channels; offline through 3.
Online
66%
34%
Offline
Online channels
66%
Offline channels
34%
BY REVIEW COUNT
Across 1.15M ratings on 5 channels, Serta averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 1.15M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$64.30
Price
$2.59M
Revenue
$77.36
Price
$2M
Revenue
$61.71
Price
$311K
Revenue
$267.71
Price
$302K
Revenue
$52.47
Price
$259K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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