Home/Insights/Brands/GracoProduct Intelligence - 2026 YTD USA

Graco

1M+

Products Sold, Jan to Aug 2026

1,300+

# Offline Stores

$166.68

Avg. Price

4.7

Avg. Rating

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Graco Market Overview

According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Amazon, homedepot.com and lowes.com, Graco — a brand operated under Newell Brands (NASDAQ: NWL) — posted overall revenue growth of 16.2% across the tracked period. Amazon dominates the brand's measured footprint with 84.0% of year-to-date revenue share, leaving homedepot.com at 11.4% and lowes.com at just 4.4%. The average product price sits at $166.68, though pricing has softened, falling 3.2% over the period to $163.03 in the most recent month tracked. Momentum cooled toward the end of the window, with revenue down 11.0% month over month in the latest reading. That combination of a concentrated channel mix and easing price points suggests the brand's growth is increasingly dependent on a single marketplace.

Revenue Share by Channel
Data covers Amazon, Home Depot, Lowe's

Graco's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 16% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Graco's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 3% from Jun to Aug.

Average price

Absolute values in $

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Graco's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Graco on Amazon.

Amazon

Categories by revenue share

Distribution in %

Graco's channels

REVENUE SHARE

Revenue distribution across tracked channels for Graco.

Channels by revenue share

Distribution in %

Graco's customer ratings

BY REVIEW COUNT

Across 5.4M ratings on 3 channels, Graco averages 4.7. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 5.4M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Graco

BY REVENUE

Amazon
Amazon
#1Graco Extend2Fit Convertible Baby Car Seat, Rear and Forward Facing, Adjustable Extension Panel for Extra Legroom, Gotham

$240.37

Price

$8M

Revenue

#2Graco Slimfit 3-in-1 Convertible Car Seat, Ultra-Space-Saving Design, Jarret, Suitable for Rear and Forward-Facing, Highback Booster Seat with 10-Position Headrest

$230.25

Price

$7.5M

Revenue

#3Graco EasyTurn 360 2-in-1 Convertible Car Seat, 360 Degree Rotating Infant to Toddler Rotating Car Seat, 2 Modes Forward and Rear Facing, Slim Design, Cyran

$349.99

Price

$6.8M

Revenue

#4Graco Tranzitions 3-in-1 Harness Booster Car Seat, Forward Facing Car Seat, Highback, to Backless Booster, Proof

$140.49

Price

$5.1M

Revenue

#5Graco Turn2Me 3-in-1 Convertible Car Seat, Cambridge, Featuring Headrest and Harness Adjust, Easy Installation and Steel Reinforced Frame

$399.99

Price

$3.38M

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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