Home/Insights/Brands/GracoProduct Intelligence - 2026 YTD USA

Graco

1M+

Products Sold, Jan to Aug 2026

1,300+

# Offline Stores

$169.04

Avg. Price

4.7

Avg. Rating

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Graco Market Overview

According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Amazon, homedepot.com and lowes.com, Graco — a brand operated under Newell Brands (NASDAQ: NWL) — posted overall revenue growth of 16.2% across the tracked period. Amazon dominates the brand's measured footprint with 84.0% of year-to-date revenue share, leaving homedepot.com at 11.4% and lowes.com at just 4.4%. The average product price sits at $166.68, though pricing has softened, falling 3.2% over the period to $163.03 in the most recent month tracked. Momentum cooled toward the end of the window, with revenue down 11.0% month over month in the latest reading. That combination of a concentrated channel mix and easing price points suggests the brand's growth is increasingly dependent on a single marketplace.

Revenue Share by Channel
Data covers Amazon, Home Depot, Lowe's

Graco's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 16% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Graco's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 3% from Jun to Aug.

Average price

Absolute values in $

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Graco's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for Graco on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

Graco's channels

REVENUE SHARE

Revenue distribution across tracked channels for Graco.

Channels by revenue share

Distribution in %

Graco's customer ratings

BY REVIEW COUNT

Across 4.13M ratings on 3 channels, Graco averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 4.13M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Graco

BY REVENUE

Home Depot
Home Depot
#1Premium White Foam Crib and Toddler Mattress

$99.97

Price

$2.03M

Revenue

#2Hadley White 4-in-1 Convertible Crib and Changer with Drawer

$449.99

Price

$545K

Revenue

#3Hadley 4-in-1 Convertible Crib with Drawer-White

$297.45

Price

$543K

Revenue

#4Premium Foam Crib Mattress + Polyester Mattress Protector Bundle (2-Pack)

$129.94

Price

$541K

Revenue

#5Benton White 4 in-1-Convertible Crib

$185.65

Price

$405K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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