GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data spanning January 1 to June 30, 2026 across Newegg, Home Depot, Menards, and Lowe's, Velcro's overall revenue grew 14.5% over the period even as its average product price slipped 3.2% to settle around $15.16. Newegg overwhelmingly dominated the brand's channel mix, capturing an outsized 83.1% of revenue share, while homedepot.com, menards.com, and lowes.com together accounted for the remaining 16.2%. In the most recent quarter tracked (April 1 to June 30, 2026), monthly revenue dipped 9.4% and the average price eased 2.4% to $14.78, signaling a softer close to the half. Velcro's parent, Velcro Companies, remains privately held following Arsenal Capital Partners' agreement to take a majority stake alongside the Cripps Foundation as a minority shareholder. These figures underscore Newegg's disproportionate weight in the brand's offline performance despite modest pricing pressure across the tracked channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 16% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Velcro on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Velcro.
BY REVENUE
Velcro sells 92% online and 8% offline. Online runs through 2 channels; offline through 2.
Online
92%
8%
Offline
Online channels
92%
Offline channels
8%
BY REVIEW COUNT
Across 34K ratings on 4 channels, Velcro averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 34K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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