GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data tracked by Grips Intelligence from January 1 to September 30, 2026 across Menards, Lowe's, Ace Hardware, and Amazon, Truper's distribution is heavily concentrated in a single retail partner. Menards accounts for 68.9% of year-to-date revenue, far ahead of Lowe's at 15.5% and Ace Hardware at 14.0%, while Amazon contributes just 1.6%. The brand's average product price sits at $47.96 across the tracked period, though monthly pricing softened to $44.84, a 3.2% decline over the third quarter. Revenue trended lower during that same stretch, falling 31.5% overall and 16.8% in the most recent month alone. The combination of a narrowing price point and a steep revenue slide suggests seasonal drag compounded by reliance on one dominant channel.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 31% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Truper on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Truper.
BY REVENUE
Truper sells 14% online and 86% offline. Online runs through 2 channels; offline through 3.
Online
14%
86%
Offline
Online channels
14%
Offline channels
86%
BY REVIEW COUNT
Across 72K ratings on 4 channels, Truper averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 72K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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