Home/Insights/Brands/TruperProduct Intelligence - 2026 YTD USA

Truper

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400K+

Products Sold, Jan to May 2026

4,500+

# Offline Stores

$47.52

Avg. Price

4.4

Avg. Rating

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Truper Market Overview

According to in-store data from Grips Intelligence, Truper generated the majority of its revenue through Menards, which accounted for 67.3% of the brand's total revenue share from January to May 2026 across four tracked retailers including Lowes, Ace Hardware, and Amazon. Lowes and Ace Hardware followed with 15.7% and 14.0% revenue share respectively, while Amazon trailed significantly at just 3.0%. The brand's average product price stood at $47.52, though pricing varied considerably across retailers, with top-selling items at Menards reaching above $100 compared to entry-level products at other retailers priced under $20. Notably, Truper experienced strong momentum during this period, with revenue growing 47.1% overall and a 9.9% month-over-month increase in the most recent period tracked. This growth was accompanied by a 7.1% overall rise in average price, suggesting both expanding demand and upward pricing trends for the brand across its retail footprint.

Revenue Share by Retailer
Data covers Menards, Lowe's, Ace Hardware, Amazon

Truper's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has grew by 47% from Mar to May.

Monthly revenue

Indexed values, 0-100

Truper's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has increased by 7% from Mar to May.

Average price

Absolute values in $

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Truper's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Truper on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Truper's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for Truper.

Retailers by revenue share

Distribution in %

Truper's online vs offline revenue split

BY REVENUE

Truper sells 15% online and 85% offline. Online runs through 2 retailers; offline through 3.

Revenue by channel

Share of total revenue across all retailers

Online

15%

85%

Offline

Online channels

15%

Lowes.com
Amazon.com

Offline channels

85%

Menards stores
Ace Hardware stores
Lowe's stores

Truper's customer ratings

BY REVIEW COUNT

Across 71K ratings on 4 retailers, Truper averages 4.4. Most reviews sit on products in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 71K ratings

Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.

Top products for Truper

BY REVENUE

Ace Hardware
Ace Hardware
#1Truper Tru Pro 48 in. Steel Tamper Steel Handle

$49.99

Price

$340K

Revenue

#2Truper Tru Pro 59.25 in. Steel Atlas Pattern Post Hole Digger Steel Handle

$59.99

Price

$327K

Revenue

#3Truper 48 in. Steel Round Drain Spade Steel Handle

$42.99

Price

$160K

Revenue

#4Truper Tru Pro 58 in. Steel Round Digging Shovel Steel Handle

$37.99

Price

$147K

Revenue

#5Truper 59 in. 18 Tine Steel Rake Wood Handle

$13.99

Price

$96K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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