Home/Insights/Brands/SwinglineProduct Intelligence - 2026 YTD USA

Swingline

700K+

Products Sold, Jan to Aug 2026

2,600+

# Offline Stores

$14.43

Avg. Price

4.6

Avg. Rating

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Swingline Market Overview

Grips Intelligence in-store data tracked from January 1 to August 31, 2026 across Amazon, Office Depot, Newegg, Lowe's and Ace Hardware shows that Swingline, a brand of ACCO Brands (NYSE: ACCO), generated 72.9% of its year-to-date revenue on Amazon, with Office Depot a distant second at 18.8%. Newegg, Lowe's and Ace Hardware together accounted for roughly 8% of the total, underscoring how concentrated the brand's retail footprint remains. Revenue rose 9.2% over the June-to-August window, including a 6.1% month-over-month gain in the most recent period. That growth came alongside softer pricing, as the average selling price slipped 3.0% to $13.80 against a year-to-date average of $14.43. The pattern suggests volume-led momentum, with lower price points helping drive incremental sales rather than higher-ticket mixes.

Revenue Share by Channel
Data covers Amazon, Office Depot, Newegg, Lowe's, Ace Hardware

Swingline's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 9% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Swingline's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 3% from Jun to Aug.

Average price

Absolute values in $

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Swingline's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Swingline on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Swingline's channels

REVENUE SHARE

Revenue distribution across tracked channels for Swingline.

Channels by revenue share

Distribution in %

Swingline's online vs offline revenue split

BY REVENUE

Swingline sells 80% online and 20% offline. Online runs through 3 channels; offline through 2.

Revenue by channel

Share of total revenue across all channels

Online

80%

20%

Offline

Online channels

80%

Amazon.com
Newegg.com
Lowes.com

Offline channels

20%

Office Depot stores
Ace Hardware stores

Swingline's customer ratings

BY REVIEW COUNT

Across 2.33M ratings on 5 channels, Swingline averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 2.33M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Swingline

BY REVENUE

Amazon
Amazon
#1Swingline Paper Cutter, Guillotine Trimmer, 12" Cut Length, 10 Sheet Capacity, ClassicCut Lite (9312)

$37.97

Price

$1.04M

Revenue

#2Swingline Stapler, Commercial Desktop Staplers, 20 Sheet Capacity, Portable, Durable Metal Desktop Stapler for Home Office Supplies, Classroom or Desktop Accessories, Black, 2 Pack (44401AZ)

$20.66

Price

$707K

Revenue

#3Swingline Stapler, Optima 40, Full Strip, Desktop Stapler, 40 Sheet Capacity, Reduced Effort Stapler for Office Desk Accessories and Home Office Supplies, Orange/Silver/Black, Full Size (87845)

$27.31

Price

$519K

Revenue

#4Swingline Stapler, 747 Iconic Desktop Stapler, 25 Sheet Capacity, Desk, Office, Rio Red (74736)

$18.23

Price

$430K

Revenue

#5Swingline Stapler Value Pack, 20 Sheet Capacity, Jam Free, includes Standard Stapler, 5000 Staples and Staple Remover, Black (54551)

$10.44

Price

$377K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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