Home/Insights/Brands/SigmaProduct Intelligence - 2026 YTD USA

Sigma

2M+

Products Sold, Jan to Sep 2026

450+

# Offline Stores

$9.78

Avg. Price

4.7

Avg. Rating

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Sigma Market Overview

Grips Intelligence in-store data tracked across Lowe's, Amazon and Newegg from January 1 to September 30, 2026 shows Sigma's demand split across three distinct retail environments rather than concentrated in one. Lowe's leads with a 41.0% revenue share, ahead of Amazon at 35.9% and Newegg at 22.9%, giving the brand an unusually balanced channel mix. The blended average product price sits at $9.71, a figure pulled sharply downward by high-volume, low-ticket Lowe's assortments that sell for as little as $2.18 alongside Amazon and Newegg listings priced above $1,200. Momentum softened over the July–September window, with revenue down 6.6% across the period and a 5.4% month-over-month decline in the most recent month. Average selling price followed the same path, easing 8.5% overall to $9.82 after a 9.0% monthly drop, suggesting a mix shift toward cheaper units rather than a broad pricing reset.

Revenue Share by Channel
1
Lowe's icon
Lowe's

41%

2
Amazon icon
Amazon

37%

3
Newegg icon
Newegg

22%

Data covers Lowe's, Amazon, Newegg

Sigma's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 7% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Sigma's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 9% from Jul to Sep.

Average price

Absolute values in $

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Sigma's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Sigma on Amazon.

Amazon

Categories by revenue share

Distribution in %

Sigma's channels

REVENUE SHARE

Revenue distribution across tracked channels for Sigma.

Channels by revenue share

Distribution in %

Sigma's online vs offline revenue split

BY REVENUE

Sigma sells 60% online and 40% offline. Online runs through 3 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

60%

40%

Offline

Online channels

60%

Amazon.com
Newegg.com
Lowes.com

Offline channels

40%

Lowe's stores

Sigma's customer ratings

BY REVIEW COUNT

Across 645K ratings on 3 channels, Sigma averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 645K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Sigma

BY REVENUE

Amazon
Amazon
#124-70mm F2.8 DGDN II for Sony E

$1,244.86

Price

$1.27M

Revenue

#218-50mm F2.8 DC DN Contemporary for Sony E

$558.66

Price

$778K

Revenue

#370-200mm F2.8 DG DN OS for Sony

$1,596.08

Price

$729K

Revenue

#4Sigma 24-70mm f2.8 DG DN II Art Lens Sony E, Full Frame Format, Six SLD Elements, Rounded 11-Blade, Godox Flash TT350S Mini, 64GB Extreme PRO Memory Card & Waith Cleaning Cloth (Bundle Set)

$1,283.04

Price

$717K

Revenue

#5Sigma 16mm f/1.4 DC DN Contemporary Lens for Sony E (402965)

$413.80

Price

$521K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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