Shelter

Shelter Market Overview

According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Menards, Home Depot, Lowe's, and Amazon, Shelter's demand is distributed remarkably evenly across the three major home improvement retailers. Menards.com leads with 36.6% of year-to-date revenue share, followed closely by homedepot.com at 32.7% and lowes.com at 29.2%, while Amazon accounts for just 1.4%. That near-balanced split across big-box channels is unusual and suggests no single retailer relationship dominates the brand's distribution. Revenue momentum has been positive in the most recent quarter, rising 14.4% month over month and 6.5% overall across the June-to-August window. The average product price sits at $52.54, up 3.0% over the period despite a 3.5% monthly dip to $51.71, pointing to modest upward pricing pressure rather than discount-driven volume.