According to Grips Intelligence in-store data tracked across Amazon, lowes.com, acehardware.com, and menards.com from January 1 to July 31, 2026, Scrub Daddy's sales remain heavily concentrated in a single channel. Amazon alone accounts for 89.5% of year-to-date revenue, leaving Lowe's (5.3%), Ace Hardware (2.8%), and Menards (2.2%) to split the remaining roughly one-tenth of the brand's tracked sales. Momentum has been strong in the most recent stretch, with revenue up 21.1% over the May–July timeseries window and gaining 18.9% in the latest month alone. Pricing has moved in the same direction, climbing 6.8% across the period to a recent average of $15.01, above the $13.96 year-to-date average. Together, these figures point to a brand growing through both volume and price gains, though with meaningful exposure to its dominant marketplace channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 24% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Scrub Daddy on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Scrub Daddy.
BY REVENUE
Scrub Daddy sells 91% online and 9% offline. Online runs through 2 channels; offline through 3.
Online
91%
9%
Offline
Online channels
91%
Offline channels
9%
BY REVIEW COUNT
Across 2.09M ratings on 4 channels, Scrub Daddy averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 2.09M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$13.99
Price
$2.73M
Revenue
$13.99
Price
$2.33M
Revenue
$29.98
Price
$2.01M
Revenue
$21.97
Price
$916K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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