Home/Insights/Brands/RepelProduct Intelligence - 2026 YTD USA

Repel

500K+

Products Sold, Jan to Jul 2026

3,700+

# Offline Stores

$9.85

Avg. Price

4.5

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Repel Market Overview

Grips Intelligence in-store data tracked across Amazon, menards.com, acehardware.com and lowes.com from January 1 to July 31, 2026 shows Repel — a brand of Spectrum Brands Holdings (NYSE: SPB) — holding an average product price of $9.97. Distribution is heavily concentrated, with Amazon accounting for 71.3% of year-to-date revenue while menards.com contributes 15.6%. The remaining share is split between acehardware.com at 8.4% and lowes.com at 4.6%, leaving the brand's performance closely tied to a single dominant channel. Momentum has been strong in the most recent stretch, with revenue up 54.4% over the May–July window and an 11.4% month-over-month gain in the latest period. Pricing has moved far more modestly, edging up 1.5% overall to a recent monthly average of $9.84, suggesting growth is being driven by volume rather than price increases.

Revenue Share by Channel
Data covers Amazon, Menards, Ace Hardware, Lowe's

Repel's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 66% from May to Jul.

Monthly revenue

Indexed values, 0-100

Repel's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.

Average price

Absolute values in $

Start benchmarking for free

Repel's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Repel on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Repel's channels

REVENUE SHARE

Revenue distribution across tracked channels for Repel.

Channels by revenue share

Distribution in %

Repel's online vs offline revenue split

BY REVENUE

Repel sells 70% online and 30% offline. Online runs through 2 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

70%

30%

Offline

Online channels

70%

Amazon.com
Lowes.com

Offline channels

30%

Menards stores
Ace Hardware stores
Lowe's stores

Repel's customer ratings

BY REVIEW COUNT

Across 1.47M ratings on 4 channels, Repel averages 4.5. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 1.47M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Repel

BY REVENUE

Ace Hardware
Ace Hardware
#1Premium Wireless Headphones XR500

$149.99

Price

Revenue

#2Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#3Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved