GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store and online data from Grips Intelligence, Repel generated the majority of its revenue through Amazon, which accounted for 78.9% of total revenue share between January and May 2026, followed by Menards.com at 10.5%, Ace Hardware at 6.7%, and Lowes.com at 3.7%. The brand's in-store revenue experienced significant growth of 121.4% over the tracked period, signaling strong seasonal demand. Repel maintained an accessible average product price of $10.48 across all monitored retailers. Despite the revenue surge, average pricing declined by 9.2% over the period, suggesting competitive pricing strategies or promotional activity. These insights, sourced from Grips Intelligence, highlight Repel's dominant presence on Amazon while maintaining a diversified retail footprint across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 127% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Repel on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Repel.
BY REVENUE
Repel sells 76% online and 24% offline. Online runs through 1 channel; offline through 3. Online share has moved from 4% in Jan to 65% in May.
Online
76%
24%
Offline
Online channels
76%
Offline channels
24%
BY REVIEW COUNT
Across 1.44M ratings on 4 channels, Repel averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 1.44M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$8.39
Price
$537K
Revenue
$9.94
Price
$111K
Revenue
$18.89
Price
$109K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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