GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, menards.com, acehardware.com and lowes.com from January 1 to July 31, 2026 shows Repel — a brand of Spectrum Brands Holdings (NYSE: SPB) — holding an average product price of $9.97. Distribution is heavily concentrated, with Amazon accounting for 71.3% of year-to-date revenue while menards.com contributes 15.6%. The remaining share is split between acehardware.com at 8.4% and lowes.com at 4.6%, leaving the brand's performance closely tied to a single dominant channel. Momentum has been strong in the most recent stretch, with revenue up 54.4% over the May–July window and an 11.4% month-over-month gain in the latest period. Pricing has moved far more modestly, edging up 1.5% overall to a recent monthly average of $9.84, suggesting growth is being driven by volume rather than price increases.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 64% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Repel on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Repel.
BY REVENUE
Repel sells 73% online and 27% offline. Online runs through 2 channels; offline through 3. Online share has moved from 87% in Mar to 77% in Jul.
Online
73%
27%
Offline
Online channels
73%
Offline channels
27%
BY REVIEW COUNT
Across 1.72M ratings on 4 channels, Repel averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 1.72M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$8.08
Price
$1.22M
Revenue
$18.89
Price
$488K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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