GRIPS CUSTOMERS & RESEARCH PARTNERS
Permatex, a division of Illinois Tool Works (NYSE: ITW), generated its tracked in-store sales between January 1 and September 30, 2026 across Amazon, acehardware.com, lowes.com and menards.com, according to Grips Intelligence data. Amazon dominates the mix with a 60.3% revenue share, followed by acehardware.com at 25.0%, while lowes.com (8.5%) and menards.com (6.2%) split the remainder. The brand's average product price sits at $10.49, though pricing has softened 2.2% over the period and eased to $10.45 in the most recent month tracked. Revenue has trended lower as well, declining 7.7% across the measured window and slipping a further 0.8% month over month in the July–September quarter. Taken together, the Grips Intelligence figures point to a brand with concentrated marketplace exposure and mild pricing and demand pressure heading into Q4.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Permatex on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Permatex.
BY REVENUE
Permatex sells 70% online and 30% offline. Online runs through 2 channels; offline through 3.
Online
70%
30%
Offline
Online channels
70%
Offline channels
30%
BY REVIEW COUNT
Across 2.21M ratings on 4 channels, Permatex averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 2.21M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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