Home/Insights/Brands/LubriMaticProduct Intelligence - 2026 YTD USA

LubriMatic

70K+

Products Sold, Jan to Sep 2026

3,000+

# Offline Stores

$15.26

Avg. Price

4.4

Avg. Rating

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LubriMatic Market Overview

According to Grips Intelligence in-store data tracked across Ace Hardware, Lowe's, and Amazon from January 1 to September 30, 2026, LubriMatic — a brand under privately held Highline Warren — carried an average product price of $15.07 across the period. Ace Hardware anchored the brand's footprint with 51.8% of year-to-date revenue share, followed closely by Lowe's at 40.5%, while Amazon contributed a comparatively minor 7.7%. That concentration leaves roughly 92% of tracked revenue tied to just two home-improvement retailers, a notable dependency risk. Momentum weakened sharply over the measured window, with revenue falling 65.4% overall and declining a further 18.0% month-over-month in the most recent period. Pricing followed the same trajectory, with the average selling price sliding 54.4% to $11.43 — a 5.6% month-over-month dip — suggesting discounting pressure rather than pure volume loss is reshaping the brand's revenue profile.

Revenue Share by Channel
Data covers Ace Hardware, Lowe's, Amazon

LubriMatic's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 65% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

LubriMatic's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 54% from Jul to Sep.

Average price

Absolute values in $

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LubriMatic's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for LubriMatic on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

LubriMatic's channels

REVENUE SHARE

Revenue distribution across tracked channels for LubriMatic.

Channels by revenue share

Distribution in %

LubriMatic's online vs offline revenue split

BY REVENUE

LubriMatic sells 50% online and 50% offline. Online runs through 2 channels; offline through 1. Online share has moved from 43% in May to 29% in Sep.

Revenue by channel

Share of total revenue across all channels

Online

50%

50%

Offline

Online share trend

May – Sep

Online channels

50%

Lowes.com
Amazon.com

Offline channels

50%

Ace Hardware stores

LubriMatic's customer ratings

BY REVIEW COUNT

Across 74K ratings on 3 channels, LubriMatic averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 74K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for LubriMatic

BY REVENUE

Ace Hardware
Ace Hardware
#1LubriMatic Lithium Grease 14 oz

$5.99

Price

$179K

Revenue

#2LubriMatic Manual Grease Gun 14 oz

$29.99

Price

$93K

Revenue

#3LubriMatic Manual Grease Gun 14 oz

$22.99

Price

$92K

Revenue

#4Premium Wireless Headphones XR500

$149.99

Price

Revenue

#5Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#6Advanced Portable Speaker System

$89.99

Price

Revenue

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