GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracking Amazon, Menards, Lowe's, and Home Depot from January to May 2026, Performance Tool generated the majority of its revenue through Amazon, which accounted for a dominant 78.7% share. Menards followed as the second-largest retailer at 11.7%, with Lowe's capturing 7.5% and Home Depot contributing just 1.1% of total revenue. The brand experienced strong momentum during the tracked period, with overall revenue growing 23.8%, while its average product price sat at $17.03. Notably, average pricing declined 21.5% over the period, suggesting a shift toward higher-volume, lower-priced product sales across retailers. This pricing dynamic, paired with robust revenue growth, points to an expanding volume-driven strategy for Performance Tool across major retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 24% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 21% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Performance Tool on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Performance Tool.
BY REVENUE
Performance Tool sells 87% online and 13% offline. Online runs through 3 retailers; offline through 2.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 515K ratings on 4 retailers, Performance Tool averages 4.4★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.4
/ 5
From 515K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$35.89
Price
$180K
Revenue
$48.56
Price
$175K
Revenue
$28.99
Price
$92K
Revenue
$53.70
Price
$79K
Revenue
