Home/Insights/Brands/PentelProduct Intelligence - 2026 YTD USA

Pentel

1M+

Products Sold, Jan to Jun 2026

850+

# Offline Stores

$9.90

Avg. Price

4.7

Avg. Rating

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Pentel Market Overview

According to Grips Intelligence in-store data spanning January 1 to June 30, 2026 across tracked offline retail channels including Amazon, Office Depot, and Newegg, Pentel's revenue declined 18.9% over the period, with a further 16.1% month-over-month drop in the most recent measured month. Amazon dominated Pentel's channel mix at a 71.4% revenue share, followed by Office Depot at 20.0% and Newegg at 8.5%. Despite softening revenue, the brand's average product price ticked up 1.9% across the period to reach $10.17, reflecting modest pricing strength even amid declining sales. The overall average product price stood at $9.92, underscoring a value-oriented positioning across the tracked in-store channels. These trends, sourced from Grips Intelligence, point to a concentrated retail footprint paired with recent demand headwinds in the first half of 2026.

Revenue Share by Channel
Data covers Amazon, Office Depot, Newegg

Pentel's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 19% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Pentel's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 2% from Apr to Jun.

Average price

Absolute values in $

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Pentel's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Pentel on Amazon.

Amazon

Categories by revenue share

Distribution in %

Pentel's channels

REVENUE SHARE

Revenue distribution across tracked channels for Pentel.

Channels by revenue share

Distribution in %

Pentel's online vs offline revenue split

BY REVENUE

Pentel sells 80% online and 20% offline. Online runs through 2 channels; offline through 1. Online share has moved from 25% in Feb to 83% in Jun.

Revenue by channel

Share of total revenue across all channels

Online

80%

20%

Offline

Online share trend

Feb – Jun

Online channels

80%

Amazon.com
Newegg.com

Offline channels

20%

Office Depot stores

Pentel's customer ratings

BY REVIEW COUNT

Across 5.9M ratings on 3 channels, Pentel averages 4.7. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 5.9M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Pentel

BY REVENUE

Amazon
Amazon
#1Pentel® EnerGel™ Retractable Liquid Gel Pens, Medium Point, 0.7 mm, Silver Barrel, Black Ink, Pack Of 12

$19.94

Price

$313K

Revenue

#2Pentel® Super Hi-Polymer® Leads, 0.7 mm, Medium, HB, 30 Leads Per Tube, Pack Of 3 Tubes

$4.61

Price

$200K

Revenue

#3Pentel® EnerGel™ RTX Retractable Liquid Gel Pens, Medium Point, 0.7 mm, Assorted Colors, Pack Of 12 Pens

$20.03

Price

$187K

Revenue

#4Refill Ink for BL57/BL77 EnerGel Liquid Gel Pen, Box of 12, 0.7mm, Metal Tip, Black Ink (LR7-A-12)

$13.54

Price

$136K

Revenue

#5Pentel Oil Pastels 50/Pkg-Assorted Colors

$8.24

Price

$82K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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