Palisade

Palisade Market Overview

Grips Intelligence in-store data tracked across homedepot.com, lowes.com, menards.com and Amazon from January 1 to August 31, 2026 shows Palisade generating a concentrated retail footprint, with Home Depot alone accounting for 58.6% of year-to-date revenue. Lowe's contributes a further 20.1% and Menards 15.8%, leaving Amazon a marginal 5.6% share and underscoring how dependent the brand — a nameplate of Hyundai Motor Company (KRX: 005380) — is on big-box home improvement distribution. Average product price sits at $87.93 year to date, though the most recent month tracked reached $101.64, an 8.3% month-over-month increase. That pricing momentum is the standout trend, with average price up 25.9% across the measured period while revenue advanced a more modest 3.7% and dipped 0.4% in the latest month. The combination of rising prices and near-flat revenue suggests unit volumes are softening even as the brand trades up.