GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking performance across Lowes.com, AceHardware.com, and HomeDepot.com from January to February 2026, Protecto Wrap demonstrated strong momentum with overall revenue growing 91.8% during the period. The brand's average product price stands at $62.60, with average pricing trending upward by 9.0% over the tracked period. Lowes.com dominates as the primary sales channel, commanding a 60.8% revenue share, followed by AceHardware.com at 37.6%, while HomeDepot.com accounts for just 1.7%. Notably, the brand experienced a significant 41.5% month-over-month increase in average price, suggesting a possible shift toward higher-value product sales or pricing strategy adjustments. This combination of rapid revenue growth and rising average prices positions Protecto Wrap as a brand gaining notable traction in the online home improvement retail space.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 92% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 9% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Protecto Wrap on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Protecto Wrap.