OMNIFilter

OMNIFilter Market Overview

According to Grips Intelligence in-store data from January to April 2026, OMNIFilter demonstrates a highly concentrated retail footprint, with Menards commanding a dominant 97.2% of the brand's revenue share, while Amazon accounts for just 2.7%. The brand's average product price during this period stood at $16.79, though pricing trended downward with a 13.4% overall decrease observed across the tracked months. Despite this price compression, OMNIFilter's revenue showed resilience, growing 7.3% over the reporting period across tracked retailers. The brand's heavy reliance on a single retail channel at Menards presents both a strength in partnership depth and a potential vulnerability in market diversification. These insights, sourced from Grips Intelligence, suggest OMNIFilter maintains a steady but narrowly distributed market presence heading into mid-2026.