GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Dormont demonstrates a highly concentrated retail footprint, with Menards commanding a dominant 94.7% share of the brand's total revenue, while Amazon accounts for just 4.3%. The brand's average product price sits at $28.50, reflecting a modest 2.0% increase over the tracked period. However, Dormont has faced notable revenue headwinds, experiencing a 24.4% decline in overall revenue during the March to May 2026 timeframe. Average pricing has remained relatively stable, dipping only 0.8% month over month in the most recent period. This heavy reliance on a single retailer, combined with the recent revenue contraction, suggests Dormont may benefit from diversifying its retail distribution strategy going forward.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 24% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Dormont on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Dormont.
BY REVENUE
Dormont sells 5% online and 95% offline. Online runs through 3 retailers; offline through 1.
Online
5%
95%
Offline
Online channels
5%
Offline channels
95%
BY REVIEW COUNT
Across 5.3K ratings on 2 retailers, Dormont averages 4.5★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.5
/ 5
From 5.3K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
