GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data for Netflix (NASDAQ: NFLX) tracked across Amazon and Best Buy from January 1 to June 30, 2026, the brand carried an average product price of $16.78 while revenue declined sharply, dropping 75.2% overall and 58.3% month-over-month in the latest period. Amazon dominated distribution with a commanding 95.2% revenue share, leaving Best Buy with just 4.7%. Grips Intelligence data also shows average price softening, falling 13.7% overall to $13.42, a 7.2% decline versus the prior month. On Amazon, the top-performing item was the Netflix KPop Demon Hunters (2025) Group Wall Poster at a $15.06 average price, followed by Stranger Things apparel ranging from a $19.99 T-shirt to youth hoodies priced up to $37.82.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 75% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 14% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Netflix on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Netflix.
BY REVIEW COUNT
Across 19K ratings on 2 channels, Netflix averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 19K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$15.06
Price
$94K
Revenue
$12.12
Price
$91K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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