GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and Best Buy from January 1 to September 30, 2026, Netflix — operated by Netflix, Inc. (NASDAQ: NFLX) — shows a near-even retail split, with Amazon accounting for 52.8% of year-to-date revenue and Best Buy close behind at 46.9%. The average product price across tracked shelves sits at $31.85, though the pricing trend points sharply downward, with average price falling 71.2% over the measured period to $20.44. Revenue has followed a similar trajectory, declining 73.8% across the tracked window. The most recent monthly reading offers a modest counterpoint, with revenue up 6.8% month over month while average price slipped a marginal 0.4%. Together, these Grips Intelligence datapoints suggest a brand whose offline retail footprint is consolidating around two dominant accounts amid significant price compression.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 74% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 71% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Netflix on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Netflix.
BY REVENUE
Netflix sells 53% online and 47% offline. Online runs through 1 channel; offline through 1.
Online
53%
47%
Offline
Online channels
53%
Offline channels
47%
BY REVIEW COUNT
Across 5.9K ratings on 2 channels, Netflix averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 5.9K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$15.98
Price
$21K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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