Microsoft

Microsoft Market Overview

According to Grips Intelligence in-store data tracked across Amazon, Newegg and Best Buy between January 1 and September 30, 2026, Microsoft — operated by Microsoft Corporation (NASDAQ: MSFT) — maintained an average selling price of $298.80 across the tracked assortment. Amazon accounted for just over half of year-to-date revenue at 50.3%, while Newegg (25.3%) and Best Buy (24.0%) split the remainder almost evenly, pointing to a notably balanced secondary-channel footprint. Momentum softened over the July–September window, with revenue down 17.5% across the period and falling 16.8% month-over-month in the most recent reading. Average price followed a similar trajectory, declining 9.8% over the quarter to $258.54, a 10.4% month-over-month drop that suggests discounting contributed to the revenue decline. The combination of falling realized prices and a concentrated Amazon mix makes channel-level pricing discipline the key variable to watch heading into the next quarter.