Home/Insights/Brands/NintendoProduct Intelligence - 2026 YTD USA

Nintendo

1M+

Products Sold, Jan to Sep 2026

300+

# Offline Stores

$137.34

Avg. Price

4.7

Avg. Rating

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Nintendo Market Overview

Grips Intelligence in-store data covering January 1 through September 30, 2026 across Amazon, Best Buy and lowes.com shows Nintendo, a brand operated by Kyoto-based Nintendo Co., Ltd. (TYO: 7974), commanding an average product price of $137.21. Amazon dominates the brand's tracked footprint with 85.5% of year-to-date revenue, while Best Buy accounts for 13.3% and lowes.com contributes just 1.1%. Revenue has declined 14.8% over the measured period, even as the most recent month delivered 2.9% month-over-month growth. Average price has softened 2.9% overall, closing the latest month at $136.50 after a 2.4% monthly uptick. The combination of a heavily Amazon-weighted channel mix and easing pricing suggests Nintendo's near-term momentum hinges on a single dominant retail partner, according to Grips Intelligence.

Revenue Share by Channel
Data covers Amazon, Best Buy, Lowe's

Nintendo's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 15% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Nintendo's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 3% from Jul to Sep.

Average price

Absolute values in $

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Nintendo's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Nintendo on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Nintendo's channels

REVENUE SHARE

Revenue distribution across tracked channels for Nintendo.

Channels by revenue share

Distribution in %

Nintendo's online vs offline revenue split

BY REVENUE

Nintendo sells 87% online and 13% offline. Online runs through 2 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

87%

13%

Offline

Online channels

87%

Amazon.com
Lowes.com

Offline channels

13%

Best Buy stores

Nintendo's customer ratings

BY REVIEW COUNT

Across 16M ratings on 3 channels, Nintendo averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 16M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Nintendo

BY REVENUE

Lowe's
Lowe's
#1Nintendo Switch 2 System With Accessories

$615.03

Price

$597K

Revenue

#2Nintendo Switch 2 System

$609.65

Price

$543K

Revenue

#3Nintendo Switch Oled White Bundle With Accessories and Mario Kart 8 Deluxe Game

$514.76

Price

$190K

Revenue

#4Nintendo Switch Oled White Bundle With Accessories Super Mario Bros Wonder and Mario Kart 8 Game

$562.99

Price

$88K

Revenue

#5Nintendo Switch 2 Bundle With Accessories and Mario Kart World Game

$702.99

Price

$84K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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