According to Grips Intelligence data tracking five major retailers — Amazon, Menards, Ace Hardware, Home Depot, and Lowe's — during January–February 2026, Mr. Heater maintained an average product price of $70.11 across its portfolio. Amazon led as the brand's top revenue channel with a 36.1% share, followed closely by Menards at 29.8%, making these two retailers responsible for nearly two-thirds of the brand's tracked online revenue. Ace Hardware captured a notable 16.7% share, outperforming both Home Depot (11.6%) and Lowe's (5.8%), suggesting strong positioning in the independent hardware channel. The brand experienced a significant revenue decline of over 60% from December 2025 through February 2026, consistent with seasonal demand tapering after peak winter months. Average pricing also softened during this period, dropping 10.6%, indicating potential promotional activity or a shift in product mix toward lower-priced items.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 60% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 11% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Mr. Heater on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Mr. Heater.
BY REVENUE
$199.99
Price
$248K
Revenue
$149.99
Price
$198K
Revenue