GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), Williams maintained an average product price of $20.64 across its tracked retailers. The brand's revenue was heavily concentrated at Home Depot, which commanded a dominant 58.8% share, followed by Amazon at 40.2%, leaving Lowes with just 1.1% of total revenue. Notably, Williams experienced a significant revenue decline of 45.2% over the observed period, signaling potential headwinds in consumer demand or distribution shifts. Average pricing also saw downward pressure, dropping 30.7% across the quarter, suggesting increased promotional activity or product mix changes. These trends across Home Depot, Amazon, and Lowes highlight a challenging quarter for Williams that warrants close monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 45% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 31% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Williams on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Williams.
