GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Menards, Amazon, Ace Hardware, Home Depot, and Lowe's, Mr. Heater saw revenue decline 28.2% over the period, with a further 16.6% month-over-month drop in the most recent month. Menards led all channels with a 30.0% revenue share, narrowly ahead of Amazon at 28.1%, while Lowe's trailed at just 6.3%. The brand's average product price of $64.16 reflected a 5.4% decrease across the period, though it ticked up 1.8% in the latest month. Together, these figures point to a seasonal softening in Mr. Heater's in-store performance heading into the warmer months, with sales concentrated among a handful of dominant home-improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 28% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Mr. Heater on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Mr. Heater.
BY REVENUE
Mr. Heater sells 51% online and 49% offline. Online runs through 3 channels; offline through 3. Online share has moved from 55% in Feb to 64% in Jun.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 617K ratings on 5 channels, Mr. Heater averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 617K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$199.99
Price
$259K
Revenue
$149.99
Price
$144K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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