GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Lowe's and Amazon, MarCielo's sales base is heavily concentrated, with lowes.com accounting for 91.5% of year-to-date revenue. Amazon contributes a comparatively small 7.6% share, leaving the brand's performance closely tied to a single retail partner. Revenue momentum has been positive, growing 26.5% month over month in the most recent period tracked and 16.7% across the timeseries window from May to July 2026. Pricing, however, has moved the other way: the average selling price fell 12.9% month over month to $66.74 and is down 20.0% overall, against a year-to-date average product price of $73.79. That combination of rising revenue and softening price points suggests growth is being driven by unit volume and promotional positioning rather than premium mix.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 17% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 20% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for MarCielo on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for MarCielo.
BY REVIEW COUNT
Across 270K ratings on 2 channels, MarCielo averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 270K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$69.98
Price
$34K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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