GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, JT Eaton generated the majority of its revenue through Ace Hardware, which accounted for 50.2% of total revenue share between January and April 2026, followed by Amazon at 17.2% and Menards at 16.4% across five tracked retailers. The brand experienced strong momentum during this period, with overall revenue growing 38.7% alongside a 12.3% increase in average product price. JT Eaton's average product price stood at $6.72, reflecting its positioning as an accessible option in its category. Notably, Lowe's captured 13.8% of revenue share while Home Depot trailed significantly at just 2.4%, suggesting a considerable gap in distribution or demand between the two major home improvement retailers. This data highlights JT Eaton's heavy reliance on Ace Hardware as its primary revenue driver, with opportunities for growth at underrepresented retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 38% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 12% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for JT Eaton on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for JT Eaton.
BY REVENUE
JT Eaton sells 34% online and 66% offline. Online runs through 3 retailers; offline through 2. Online share has moved from 7% in Dec to 40% in Apr.
Online
34%
66%
Offline
Online channels
34%
Offline channels
66%
BY REVIEW COUNT
Across 163K ratings on 5 retailers, JT Eaton averages 4.4★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.4
/ 5
From 163K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$43.20
Price
$11K
Revenue
