GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking Amazon, Lowes.com, and HomeDepot.com from January to February 2026, Sunbeam maintains a commanding e-commerce presence with Amazon accounting for 96.9% of the brand's total revenue share. The brand's average product price sits at $58.03, though pricing has seen a 6.5% decline over the trailing period. Sunbeam experienced a notable 36.3% drop in overall revenue during the tracked period, suggesting significant seasonal demand fluctuations. Despite the revenue pullback, the brand's top-performing products on Amazon are priced well above the average, with its Restful Quilted Electric Heated Mattress Pad King Size commanding a $127.02 price point. Lowes.com and HomeDepot.com represent a combined 2.9% of Sunbeam's revenue share, indicating a highly concentrated distribution strategy favoring Amazon.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 36% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 7% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Sunbeam on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Sunbeam.
BY REVENUE
$127.02
Price
$498K
Revenue
$79.87
Price
$336K
Revenue
$55.22
Price
$290K
Revenue
$71.00
Price
$203K
Revenue
