GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 through July 31, 2026 across Amazon, Best Buy and Newegg shows Manfrotto, a brand held by Videndum plc (LSE: VID), operating with an average product price of $76.08 during the period. Amazon dominates the brand's channel mix at 93.1% of year-to-date revenue, leaving Best Buy at 5.7% and Newegg at just 1.2%. Revenue softened over the May–July window, slipping 6.3% month-over-month and 7.2% across the tracked timeseries. Pricing moved in the opposite direction, with average price climbing 21.5% over the same stretch to $90.64, up 1.1% versus the prior month. That divergence between rising realized prices and easing revenue suggests a mix shift toward higher-ticket items such as the Befree Advanced tripod kits, which carry prices from roughly $171 to $270.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Manfrotto on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Manfrotto.
BY REVENUE
Manfrotto sells 94% online and 6% offline. Online runs through 2 channels; offline through 1.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 313K ratings on 3 channels, Manfrotto averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 313K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$171.45
Price
$144K
Revenue
$23.84
Price
$71K
Revenue
$170.71
Price
$65K
Revenue
$213.74
Price
$42K
Revenue
$269.95
Price
$31K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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