GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking five major retailers from January to February 2026, Lutron maintains a well-distributed retail presence with Amazon leading at 31.4% revenue share, closely followed by Home Depot at 30.4%, while Lowe's (18.7%) and Menards (14.4%) round out its core distribution network. The brand's average product price sits at $38.37, though pricing has seen a 3.0% decline over the observed period. Lutron's overall revenue experienced a notable 17.8% drop during this timeframe, with a 10.9% month-over-month decline in the most recent period. Ace Hardware accounts for just 5.0% of Lutron's revenue share, suggesting significant concentration among the top four retailers. The near-parity between Amazon and Home Depot indicates Lutron has successfully balanced its e-commerce and traditional home improvement retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 18% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Lutron on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Lutron.
BY REVENUE
