GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data for January–February 2026 across five major retailers, Libman demonstrates a notably concentrated retail distribution, with Menards.com commanding a dominant 48.6% share of the brand's online revenue, followed by Acehardware.com at 27.0%. Together, these two retailers account for over 75% of Libman's total tracked online revenue, while major home improvement giants like Lowes.com (9.9%) and Homedepot.com (2.8%) represent a surprisingly small portion. Amazon captures just 11.7% of Libman's revenue share, suggesting the brand's e-commerce strength is rooted more in specialty and hardware retail channels than in the largest online marketplace. The brand's average product price sits at $11.89, reflecting an accessible price point, though pricing saw a 3.3% decline over the tracked period. This retailer mix and pricing trend present key strategic considerations for Libman's online channel optimization going forward.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 1% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Libman on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Libman.
BY REVENUE
$36.99
Price
$66K
Revenue
